Senior Marketing Manager

Senior Marketing Manager

Department: 54-893 - Subscription - Digital Acquisition Media

Employment Type: Permanent - Full Time

Location: Taiwan

Reporting To: Eric Teng

Description
DAZN Taiwan is looking for a senior marketing manager to play a leading role in the expansion of DAZN in Taiwan.

The successful candidate will be a key figure in promoting the growth of DAZN Taiwan business, working with teams across the world, and understanding and adapting the remit to meet DAZN Taiwan's growth objectives.

You will take care of DAZN's publisher partnerships and support the strategic approach of the content marketing function to drive brand and acquisition objectives through content activation across DAZN's publishing ecosystem. While you will require in-depth knowledge of sport and a breadth of OTT operation - from marketing to platform technology - just as critical is that you are adept at analysing audience data and finding new opportunities to grow engagement with our subscribers, challenging received wisdoms in the drive to find the best solution.

You must be a proven leader and should consider communication as one of your most valuable assets. As well as direct line management responsibility, you will need to work with DAZN teams around the world and your ability to establish and maintain relationships across a spectrum of internal stakeholders and external suppliers is of key importance.

Key Responsibilities

• Work closely with multiple other in-house departments to always be up to speed and able to guarantee best-in-class distribution of our content across our social media channels and publisher partners
• Manage and refine partnership relations and hold re-occurring partnership review sessions
• Build and manage workflows with publishing partners around content delivery, strategy implementation and KPI fulfilment
• Onboard and manage affiliate partnerships
• Establish and optimize workflows with partners and internal teams around content briefs and content delivery for DAZN to be able to scale the operation
• Manage DAZN's social media channels across all relevant platforms and help to maximize reach and engagement into our target audience

Skills, Knowledge & Expertise

• 5 years' experience in digital publishing and/or social media
• Passion for sports, with a deep understanding of how fans want to consume it
• Ability and will to work flexibly around sporting events (weekends and evenings)
• Brilliant understanding of social media
• Good understanding of the value of content to publishers
• Understanding of coherence between content and commercial KPIs within publisher strategies
• Strong communication skills, self-confident appearance and independent way of working
• Strong Microsoft Office skills, especially Excel and PowerPoint
• Analytical thinking and ability to shape strategies and approaches, and to drive performance based on data
• Be able to handle projects within a bigger group of stakeholders
• Highly motivated to reach the teams' goals, strong focus on results, ability to work independently on individual projects
• Technical knowledge about video-files and video delivery
• Fluent language skills in English

About DAZN

At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So, if you want to push boundaries and make an impact, DAZN is the place to be.

As part of our team, you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop.

DAZN VALUES – THE ‘HOW' IN WHAT WE DO:

Agility and creativity fuel growth and innovation, to Make It Happen.

Prioritising what matters drives progress and positive outcomes, Focusing On Impact.

Collective ambition builds optimism and success, in order to Win As One.

At DAZN, we are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard. This means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities.

Everyone has the opportunity to make change and impact our DEI journey by joining our ERGs: Proud@DAZN, Women@DAZN, Disability@DAZN and ParentZone.

If you'd like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.

Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.

We look forward to hearing from you.