Associate Director, Accounts

Wasserman operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Wasserman Next Gen connects brands with the next generation of consumers. From high school to college and into young adult life, the team takes an audience-first approach, using unrivaled access to understand the passions and interests of these consumers, generate ideas that resonate, and deliver hyperlocal, culturally relevant engagement at scale. Wasserman Next Gen’s integrated approach allows clients to understand and engage with Gen Z and Millennial consumers through custom research, peer-to-peer, social and digital, experiential, media, and community integration strategies.

Job Overview:

We are looking for an Associate Director,Accountsto join our rapidly growing team of college and youth marketing enthusiasts. As anAssociateDirector,Accounts,you willactively contribute tothe success of client projects,playing a key role inall disciplines fromstrategic developmentto execution.

This is a fixed-term role currently approved through December 31, 2026, with a strong likelihood of extension beyond that date based on business needs and performance.

What You'll Do:

• Exceptional understanding of each client’s business, marketing goals, and program objectives

• Apply marketing savvyandstrategicthinkingtosolveunique business challenges for our clients 

• Effortlessly partner and work cross-functionally withWass Next GenClient Services, Production, Digital, and University Relations teams to develop and execute integrated marketing campaigns 

• Manage daily workflow and serve as the primary, day-to-day point of contact for clients

• Provide comprehensive reporting that clearlydemonstratesprogram performancerelativeto campaign objectives

• Mentor direct reports to create best in class team. This includes, but not exclusive to, aligning on role clarify, professional development, goal setting and creating opportunities to grow within existing work

• Build and manage project-based budgets to achieve target profitability and ensure an efficient use of resources

• Identifyareas of opportunity/organic growth within existing account base through real-time assessment of program performance, consumer insights and feedback, and regular dialogue with client contacts

• Compile relevant qualitative and quantitative program data that clearlydemonstratesprogram performancerelativeto campaign objectives

• Support New Business development through participation in agency brainstorms, sales operations, and budgetingexercises

• Positively contribute to agency culture bymaintainingteam morale and providing professional development paths for team(s)

• Perform other duties, as assigned

What We're Looking For:

• Bachelor’s degree in marketing, communications,businessor a related field

• 4-7years of related work experience, ideally an agency setting and with field marketing programs

• People-centric with outstanding interpersonal, written, and oral communications skills 

• Strong entrepreneurial spirit with the ability to thrive and stay organized in a high energy environment

• Self-starter with experience balancing business acumen with creativity

• Creative thinker that is willing to travel ‘outside of the box’ for the right solution(s)

• Proficient in Microsoft Outlook, Excel, Word, and PowerPoint

• Experience working with Adobe Creative Suite, and project management tools (Asana,SharePoint,Workday,etc.) a plus

Base salary range: $75k-105K, plus bonus potential if applicable for role.
Actual base salary is dependent on several factors including but not limited to; market dynamics, location and region, experience, specialized skills/training (education), level of responsibility, budgetary considerations, tenure at the company (for current employees), etc. The salary range listed is just one component of the total compensation package for employees. Compensation decisions are dependent on circumstances of each role.

Wasserman does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.