Research & Insights Executive

Wasserman operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans.

What you will be doing:

• This role will form a key part of the support team for our Rights and Properties businesses as we look to more effectively target market opportunities by sector and geography. It will primarily focus on

  • Sales strategy & planning support

  • Geography, sector, sport and company-specific research

  • Key business contact strategy and sourcing

  • Supporting overall brand narrative communications to prospects

Key responsibilities:

• Primary and secondary research into popularity of sports and sports properties

• Thorough industry and company reports identifying new sponsorship opportunities

• Manage a database of prospects and key business contacts across a variety of sectors

• Staying up to date and informed of all relevant brand and industry specific news as well as sports sponsorship deals and trends

• Highlighting KPI’s for why businesses may want to engage in sponsorship

• Assist the sales team with specialised knowledge on industries and companies

• Help build content for sales decks for external meetings

• Generate reports that analyse competition and customer insight

• Identify synergies between prospect and property for potential sales opportunity

Skills & Experience required:

• Fully competent at Microsoft Excel

• 6 months+ in a commercial / operational role within sports, marketing agency or consumer brand environments

• Experience in conducting research to support commercial / marketing proposals

• Pro-active, can-do approach to identifying and extracting relevant insights from data

• An interest in sports and how, where and why brands engage with sport sponsorship

• Fluent English

• Ability to work in a fast-paced environment

• Willingness to multi-task as multiple sales processes proceed in parallel

• Diligent / attentive to detail

• Effective communicator

• Inquisitive nature, willing to challenge previously held assumptions

• Commitment to get projects “over the line” when under time pressure

Wasserman does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.