Lead - Brand, Communication And PR, Oceania

In short

As Brand Communications Lead Oceania you will play an integral role in extending global campaigns to the Oceania region, managing media relationships and developing and implementing local Comms strategy. You will be responsible for Brand PR, Influencer and Social Media strategy to shape and grow the On brand in the region. Across all aspects of this role is the pursuit of compelling stories that resonate on a local level as part of a seamless integrated consumer journey. In close collaboration with the Global and Regional Brand Communications leads you will help us to craft impactful PR strategies that bring our local priorities to life in media.

Your Mission

• Adapt Global stories to a local Comms strategy and roadmap, focusing on key initiatives such as product launches, events and sporting moments.

• Partner with a local PR agency to deliver distinctive earned media coverage. Oversee media relations and develop relationships with media members, influencers, and community leaders.

• Closely collaborate with the full Oceania Marketing team to ensure PR activities and Influencer strategies are fully integrated into wider plans.

• Partner with the Global Social Media team to secure Social Media coverage and collaborate on roll-out.

• Utilise your analytical skills to measure the impact of our activations and inform future plans.

• Manage the local Comms budget and drive PR agency performance through rigorous KPIs and creative output.

Your story

• You have 5+ years of experience in a strategic leadership role in an in-house Communications department or Agency.

• You have a proven track record in developing and executing impactful consumer PR campaigns from start to finish.

• You have an eye for what makes a compelling story.

• You have experience of adapting global or regional PR strategies for local markets.

• You are a digital native and have worked closely with social and influencer teams.

• You have a strong understanding understanding of active lifestyle culture, performance sports and On’s place in it.

• You excel in a fast-paced, collaborative environment and are interested in movement and wellbeing.

What to expect

We want to set everyone up for success, so here’s the lowdown on how we hire. Our process is a two-way street – bringing you into our culture, while helping us learn how you think.

Our full process can last about eight weeks from application to offer, because we care about getting it right. These steps explain how we usually do things.

Before you get started, feel free to consider if you want to work with us. Strange question? Well, we give people a lot of space to navigate their day-to-day and that style isn't for everyone. We want you to be passionate about what you do and be sure this is the right fit. Because when skills and passion combine – it creates that 'Wow' moment.

• Step One

  It starts with you...

  You'll start by submitting your application to a specific role. We try to keep this step as simple as possible. We do get a lot of applications, but we review them all. If you're a good fit to the role, a recruiter will follow up with you directly. If you didn't receive a reply, or were unsuccessful this time around, we encourage you to look for other possible matches at On.

• Step Two

  Interview with a recruiter

  What ignites your spirit? This is where we’ll start getting to know all about you and what makes you tick – and it’s your first chance to get a feel for our culture. Chatting with a member of our talent team, you’ll learn more about On and how we work. We’ll learn about what motivates you and what you could bring to the team.

• Step Three

  Interview with a hiring manager

  Ready to dig into the details? This second interview will be held with your future manager and will focus on the specifics of the job. Together you’ll delve into your unique skills and experiences and how they could be relevant at On. It's also a time to assess how you might feel working side-by-side. Bring any questions you have about the job, the team or anything else you might like to know – this is an open forum.

• Step Four

  The Case Study

  What's your style? This task will help us understand how you think, face a challenge and give insight into your novel ideas. Designed to give everyone their best shot, your case study is based on something you might typically experience on the job. This is your chance to show us what you’ve got. So express yourself. Be you.

• Step Five

  The Experience Day

  Your first taste of the Oniverse. This is a time to meet some of the people you'll be working closest with. In person or virtually, you'll get a feel for the day-to-day at On and the people who make it happen. You'll chat with a few potential teammates - the conversations will be as equally driven by the role and your experience as by our values. We believe how you do things is just as important as what you do.

• Step Six

  The Result

  Are we a good fit? We’ll get together internally to share our feedback and decide if we’re a match. We know that job searching is a big time investment, so it’s not a decision we take lightly. It’s also time for you to reflect on the experience – are we the right place for you? No matter the outcome, we’ll give you meaningful feedback.

Step One:

It starts with you...

You'll start by submitting your application to a specific role.

We try to keep this step as simple as possible. We do get a lot of applications, but we review them all. If you're a good fit to the role, a recruiter will follow up with you directly. If you didn't receive a reply, or were unsuccessful this time around, we encourage you to look for other possible matches at On.