Digital Marketing Manager – Programmatic Advertising

Company Description

We're the world's leading sports technology company, at the intersection between sports, media, and betting. More than 1,700 sports federations, media outlets, betting operators, and consumer platforms across 120 countries rely on our know-how and technology to boost their business.



Job Description

OVERVIEW:

Sportradar provides the source code of sport and is the leading global provider of sports betting and sports entertainment products and services. We are NASDAQ-listed and are one of the fastest growing sport-tech companies on the globe.

Our division “Sportradar ad:s” is providing data-driven marketing and sponsorship services to the iGaming industry, designed to help deliver significant efficiency improvements against marketing investments. The ad:s team develops and provides fully-customizable purpose-built, proprietary tools and services.

THE ROLE:

In this exciting role, you will be helping our clients optimize and elevate their programmatic advertising campaigns. Moreover, you will have the unique opportunity to expand your expertise with our proprietary Demand Side Platform (DSP), gaining valuable experience and learning new skills with cutting-edge technology.

The team is primarily based in Vienna and consists of a diverse group of international experts with different background and expertise, thriving in a dynamic and fast-paced environment.

If you are data driven, tech-savvy, and ready to make an impact, we want to hear from you!

THE CHALLENGE:

 

• Take ownership of programmatic campaigns from day one, managing and optimizing them for success.
• With the help of Account Management Team and Client Partners, act as the main contact for clients in programmatic advertising.
• Develop relationships with client operational teams, taking full responsibility for programmatic operations, including insight sharing, reporting, and managing client operational team, driving growth.
• Assist internal teams to create intelligent data-driven programmatic plans.
• Collaborate closely with our Client Partner team to provide programmatic expertise and enhance client relationships.
• Educate clients about emerging programmatic opportunities.
• Work with product teams to share client feedback and help optimize our products from a client-centric perspective.

YOUR PROFILE:

• 3+ years of experience with programmatic advertising on the demand side – hands-on DSP experience is a huge advantage, regardless of the tech stack.
• Experience in client-facing positions, with strong communication skills to effectively engage with clients and stakeholders.
• Expertise in programmatic campaign strategy and conversion optimization.
• Strong knowledge of ad tracking technologies, ad servers, and conversion tracking.
• Analytical mindset with the ability to rationalize and explain decisions using data and evidence-based strategies.
• Excellent communication skills in English (both written and spoken); additional European languages are a plus.
• Experience in an agency or consultative environment or in iGaming industry will be considered an advantage.

OUR OFFER:

• Enjoy the energy of a startup environment within the structure and stability of a NASDAQ-listed corporation.
• Join one of the most exciting and rapidly expanding businesses in the digital sports sector and help drive our growth as we scale our operations.
• Work alongside a highly motivated team with colleagues from over 20 different nationalities, fostering an international and inclusive work culture.
• Enjoy the benefits of a modern work-life balance with home office options and flexible working hours.
• Access educational resources, including language courses (German & English) and the Sportradar eAcademy to support your personal and professional growth.
• Get access to tickets for sports events and concerts, along with fun office activities like darts, table football, and table tennis to unwind after a productive day.
• Participate in team-building events such as Happy Hours, marathons, and more to strengthen relationships with your colleagues.
• Sportradar takes over the full costs of € 365.- for the Öffi-Ticket (Jahreskarte in Vienna) for you.

The minimum monthly salary for this position is according to the Collective Bargaining Agreement, overpayment will be considered depending on qualifications and working experience.



Additional Information

At Sportradar, we celebrate our diverse group of hardworking employees. Sportradar is committed to ensuring equal access to its programs, facilities, and employment opportunities. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. We encourage you to apply even if you only meet most of the requirements (but not 100% of the listed criteria) – we believe skills evolve over time. If you're willing to learn and grow with us, we invite you to join our team!