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Associate Director, Partnerships - Motorsports

  • London, UK
  • Full time
  • Competitive
  • 23rd September 2025
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Full Description

Wasserman operates at the epicenter of sports, music, entertainment and culture, serving talent, brands and properties on a global scale. Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans.

Headquartered in Los Angeles, Wasserman's presence spans 28 countries and more than 70+ cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit .

Wasserman is forever committed to serving our clients, colleagues and community with exceptional insight, influence and creativity, while making a positive and lasting impact. We support our employees’ professional aspirations, with a rich internal culture where curiosity is rewarded. We offer our people multiple learning and development programs throughout the world. What we do is fast-paced, exciting and rewarding which is why we love it and why you’ll love life at Wasserman.

As Associate Director you will be responsible for the day-to-day leadership of some of our motorsport client accounts as well as account management and leadership for a large team. This role reports to Director, Partnerships Management.

WHAT YOU WILL BE DOING

Client / Account Management

  • Develop an excellent understanding of client strategy and brand objectives, market and key competitors

  • Deliver robust sponsorship campaigns incorporating strategy and tactics

  • Management of partnerships and relationships with key rights holders

  • Management of digital content, social campaigns; ideas development

  • Lead Internal and All-Agency brainstorms and ideas development as appropriate / required

  • Development and oversight of project timelines, monthly budgets and client reporting

  • Oversee KPI setting and campaign evaluation with team

  • Run regular project and status meetings with senior clients (and rights holders where relevant)

  • Forward planning to anticipate challenges / issues and put in place proactive resolutions 

Self / Team Management

  • Develop an excellent understanding of client strategy and brand objectives, market and key competitors

  • Deliver robust sponsorship campaigns incorporating strategy and tactics

  • Management of partnerships and relationships with key rights holders

  • Management of digital content, social campaigns; ideas development

  • Lead Internal and All Agency brainstorms and ideas development

  • Development and oversight of project timelines, monthly budgets and client reporting

  • Oversee KPI setting and campaign evaluation with team

  • Run regular project and status meetings with senior clients (and rights holders where relevant)

  • Forward planning to anticipate challenges / issues and put in place proactive resolutions 

Internal Communications

  • Build strong relationships and foster good team spirit internally and amongst client teams

  • Draw upon experience from across Wasserman, where relevant, to optimise quality of work provided on the account

Financial Accountability

  • Robust budget projection, tracking and reconciliation, identifying cost-saving opportunities

  • Identify incremental business opportunities

  • Proactively seek ways to grow the account by becoming an ambassador of Wasserman services so they are front of mind when opportunities present themselves

WHAT YOU NEED:

  • Strong client management skills - ability to manage clients and gain trust and respect of senior clients

  • Take responsibility for delivering agreed level of activity and meeting deadlines

  • Team management – ability to delegate and manage a team

  • Ability to prioritise workload and respond to client briefs on time and within budget

  • Presentation skills (both writing and delivery), internally and to clients / suppliers including use of Microsoft PowerPoint

  • Excellent communication skills – verbal and written – and attention to detail

  • Creative thinking

  • Agency experience is strongly preferred

  • Motorsport experience is preferred

  • Experience working on large global brands is preferred, but not essential

** Please Note: Flexible working applies, a minimum of three days a week working from London office required

Wasserman does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Wasserman is proudly an equal opportunity employer. We are always searching for the most passionate and talented people from all backgrounds and experiences to join us.

20 years into our evolution, we continue to expand services and geographies across the exciting and extraordinary worlds of sports, music, entertainment and culture.

We are committed to making a meaningful difference and driving real change when it comes to diversity equity and inclusion — not only among our employees, but in how we serve clients and push the industry at large.

If this sounds like a place you’d like to work, let’s talk!

Wasserman is a global leader in sports, music, entertainment and culture. Founded in 2002, Wasserman represents many of the world’s most iconic sports and entertainment figures, musical artists, brands and properties, empowering them to shape culture and captivate audiences worldwide.

The organisation

Wasserman
  • Agencies
  • Los Angeles, USA
  • 2000+ employees
  • Website

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