VP Campaign Management, Media & Influencer - Maternity Cover

Why Join DAZN? 

DAZN operates in highly competitive, fast-moving markets where effective media investment and execution are critical to driving subscriber growth and brand impact. 

This role sits at the heart of how DAZN reaches and converts audiences — ensuring media strategy, planning, buying, and campaign execution are fully aligned to commercial objectives. It also brings influencer and creator strategies into a cohesive, performance-driven ecosystem. 

Joining DAZN in London offers the opportunity to shape a modern, data-driven, and globally scaled media function — moving from channel-led execution to integrated, outcome-focused marketing. 

The Role: VP of Media Buying, Planning & Campaign Management (Incl. Influencer)  

As VP of Media Buying, Planning & Campaign Management within DAZN’s Central Marketing team, you will own the global media strategy and execution across all markets. 

You will be responsible for how DAZN plans, buys and optimises media — across paid channels and influencer ecosystems — ensuring investment delivers maximum impact and efficiency. 

This role acts as the bridge between central strategy, regional execution, agency partners, and internal stakeholders — ensuring campaigns are well-planned, flawlessly executed, and continuously optimised. 

This is role is based in London and is an FTC Maternity cover

Department

77-893 - Subscription - Digital Acquisition Media

Employment Type

Fixed Term Contract

Location

UK - London

Workplace type

Hybrid

What You'll Be Doing:

• Own DAZN’s global media strategy and planning across paid channels  
• Lead end-to-end media planning, buying, and campaign execution 
• Manage and direct media agencies and partners 
• Drive performance and efficiency of media investment across markets 
• Drive best-in-class campaign management processes and governance 
• Integrate influencer marketing into the broader media and brand strategy 
• Partner with analytics teams to optimise campaigns using performance data 
• Ensure consistent measurement frameworks and reporting across regions 
• Identify opportunities to improve ROI, scale successful channels, and test new approaches 
• Align global strategy with regional execution needs and market nuances 
• Raise standards of media planning, buying, and execution across the organisation 

What You'll Bring:

• Deep experience in media buying, planning, and campaign management leadership 
• Strong track record managing large-scale, multi-channel media budgets 
• Background working with global media  
• Strong understanding of performance marketing and attribution models 
• Experience operating in global, multi-market environments 
• Ability to translate data into clear optimisation actions and strategy 
• Excellent stakeholder management and communication skills 
• Strong commercial judgement and results orientation 
• Confidence influencing senior stakeholders and driving change 

Benefits

Benefits include access to DAZN, 25 days’ annual leave (increasing by 3 days after 3 years), private medical insurance, life assurance, pension contributions up to 5%, family friendly community including enhanced parental leave, electric vehicle benefit option, learning and development resources, opportunity for flexible working, and access to our internal speaker series and events.

About DAZN

At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So, if you want to push boundaries and make an impact, DAZN is the place to be. 

As part of our team, you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop. 

DAZN VALUES – THE ‘HOW’ IN WHAT WE DO:  

Agility and creativity fuel growth and innovation, to Make It Happen. 

Prioritising what matters drives progress and positive outcomes, Focusing On Impact. 

Collective ambition builds optimism and success, in order to Win As One. 

At DAZN, we are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard. This means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities. 

If you’d like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.

Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.

We look forward to hearing from you.