Sr. Associate, Spectator Experience & Sport Presentation

The Summer Olympic and Paralympic Games will be hosted in Los Angeles, California in 2028, returning to the United States for the first time in over 30 years. 2028 will be the first time LA hosts the Paralympic Games, creating an opportunity to expand awareness, understanding and inclusion of people with disabilities.

LA28, the organizers for the 2028 Olympic and Paralympic Games in Los Angeles, is on a mission to create an unparalleled Games experience for athletes, fans, partners, our community and our people. Our vision is to collectively create what's next through sport, community and the power of our differences.

The 2028 Olympics and Paralympics will represent LA and leverage the strength of our community's diversity and creativity as we collectively work to design a Games that we all want to be a part of. We do this by focusing on people and by inviting everyone into the story of the LA28 Games.

The LA28 organizing committee is an independent, non-profit organization that is privately funded and governed by a board of directors.

Our Vision is to collectively create what's next by harnessing sport, community and the power of our differences. Our Mission is to create an unparalleled Paralympic and Olympic Games for athletes, fans, partners, our community and our people.

Values and Behaviors:

• Optimism – Embody a positive, enthusiastic, and solution-oriented attitude in everything we do; challenge the status quo, inspire and support one another to achieve our best; have our eyes on the future and believe we can make a meaningful impact
• Integrity – We communicate openly and honestly, listen, and respectfully value multiple perspectives; we do what we say and are accountable for everything we do; we do the right thing, always. Even when it isn't easy
• Excellence – We hold ourselves to the highest standard and expectations; we live our values and truths and persevere through challenges; we are continuous learners and adapt and pivot with speed to meet changing needs
• Inclusion – We seek to represent, include, empower and level the playing field; our work reflects the communities we serve and the world in which we live; we leverage our platforms to bring awareness to issues relevant to who we are
• Co-Creation – We are authors of a shared story. Everyone contributes their unique voice to our shared mission; we share pride in our accomplishments and ownership of our shortcomings
• Boldness – We embrace creativity, courage and outside-the-box thinking; we are unafraid to take risks, explore unconventional solutions, and learn from the process; we are innovators, disruptors, and challengers of the status quo

Sr. Associate, Spectator Experience & Sport Presentation

The Spectator Experience (OFX) team oversees the end-to-end Spectator Journey through extensive cross functional collaboration and integration — creating audience profiles/segments, journey maps, risk & opportunity tracking, strategic solutions, and Games-time executional programs in support of an optimal Spectator Experience. As part of the holistic approach to Spectator Experience, this team is also responsible for the strategy and vision of the in-venue Sports Presentation program. 

Reporting to the Director of Spectator Experience, the Sr. Associate will work within larger OFX team on the overall end-to-end Spectator Experience – including, but not limited to, journey mapping, risk & opportunity mapping, venue-specific and venue-agnostic service levels and planning, and Games-time executional planning.   

They will be responsible for leading the development and articulation of the Sports Presentation strategy for the LA28 Olympic and Paralympic Games. This role will collaborate with the Sport team to create in-game programming that supports successful Games delivery, brings the mission and vision of LA28 to life, and enhances fan engagement.  

The ideal candidate will understand the spectator end to end journey and have experience in delivering superlative in-game and in-venue experiences. Their work will help shape the overall spectator experience, creating lifelong memories for spectators from around the world.  

Working out of our LA office, this candidate must have a collaborative mindset working in a complex, cross functional organization. LA28 does not provide relocation assistance

Key Responsibilities:

• Develop & articulate and thoughtful, budget-minded, and actionable Sports Presentation strategy and vision for LA28 including overall and sport/venue-specific programming
• Collaborate with the Sport team to integrate International Federations (IFs) and Professional Leagues (where applicable) into Sports Presentation vision
• Support in development of the delivery model for Sport presentation for all Olympic and Paralympic sports at LA28 competition venues
• Stay up-to-date with emerging trends in live event presentations, sports media, and fan engagement to continuously elevate the in-game experience
•  Work with/ the U.S. Olympic and Paralympic Properties (USOPP) to identify opportunities for new experiences and technologies to enhance spectator interaction in order to sell & manage partner/sponsorship(s).
• Identify opportunities for U.S. National Governing Bodies and IFs to integrate a Sport Initiation activation programs into LA28 venues, Live Sites, Torch Relay, and other LA28 properties
• Establish close working relationships with key functional areas (especially Sport, Transportation, Security, Digital, Venue) to ensure the OFX's ability to maximize the spectator experience, minimizes costs, and works effectively within operational constraints
• Support the OFX team in event planning process and other venue-specific information gathering projects to identify Spectator needs, risks, and opportunities
• Draft end-to-end consumer journeys representing various Spectator Segments
• Create presentations to showcase OFX & Sport Presentation Visions to internal and external stakeholders
• Help define, implement and track service levels across spectator touchpoints.
• Maintain and report on the spectator risk Register to track potential issues.
• Support evolving team needs with flexibility and adaptability.

Background and Qualifications:

• 3+ years experience in sports, entertainment, and/or agency coordinating sports presentation, fan experience, fan development, and or event planning and execution
• Experience working from and executing on a larger brand/organizational mission/vision/strategy
• Excellent PowerPoint deck-building and design skills (comfortable working from the blank slide being the original author of presentations, strategies, and operational plans)
• Project management and strong organizational skills
• Experience working in a fast-paced, highly fluid environment and in balancing multiple assignments with competing timelines 
• Demonstrated commitment to Diversity, Equity, Inclusion, and Belonging (DEIB). 

Preferred Qualifications (not required):

• Experience working within professional sports organization
• Experience working within a complex, cross-functional organization 
• Knowledge of LA community, culture, and values
• Knowledge of a range of sports and sport traditions/cultures

Education:

• Bachelor's degree or equivalent experience required

Expectations:

• Excellent organizational and project management skills with the ability to manage multiple projects simultaneously
• Ability to work effectively and independently with experience in defining tasks, seeking feedback, and advancing the work forward with pace 
• A collaborative mindset: someone who prioritizes the team and fosters a culture of high performance, adaptability and mutual respect 
• Understanding of event planning in collaboration with multiple internal and external stakeholders 
• Creative mindset with a passion for fan experiences and community building.
• An innovative viewpoint, challenging the status quo and thinking ahead to future years of the Olympic and Paralympic Movement 
• A passion for creating memorable spectator experiences
• A passion and understanding of the Olympic & Paralympic Movement and its values

Physical Requirements and Working Conditions:

• Ability to work onsite in Los Angeles 4-5 days a week

Submission Requirements:

• Resume

The annual base salary range for this position is $75,000.00 - $90,000.00. The pay scale provided is the range that LA28 reasonably expects to pay as starting base compensation for this role. All LA28 compensation remains subject to final determination based on individual candidate qualifications, experience, or other reasonable criteria consistent with LA28's operational business needs and applicable law.

LA28 does not provide relocation assistance.

LA28 is committed to operating fair and unbiased recruitment procedures allowing all applicants an equal opportunity for employment, free from discrimination on the basis of religion, race, sex, age, sexual orientation, disability, color, ethnic or national origin, or any other classification as may be protected by applicable law. We strive to build a team that is diverse, inclusive and encourages qualified candidates of all backgrounds, perspectives, and identities to apply. We will consider all qualified candidates with criminal histories in a manner consistent with local law. We assess applications based on relevant skills, education, and experience a candidate can add to our team.