SEO Executive

Why Join DAZN?

As an SEO Executive, you will be a key member of the Organic Media team that sits within DAZN’s Marketing central team with a focus on growing DAZN Bet globally. You will help to run, define and execute the organic acquisition and retention strategy for DAZN Bet using our owned media channels. You will liaise with our regional leads to drive revenue growth across all markets, our SEO Content Lead providing research and content recommendations and with our Product team to improve our SEO visibility globally for bet & casino related search queries.

Department

77-893 - Subscription - Digital Acquisition Media

Employment Type

Full Time

Location

UK - Leeds

Workplace type

Hybrid

What You'll Be Doing:

• Define the SEO strategy for DAZN Bet 
• Work side by side with multiple stakeholders including Marketing, Product, local teams and our DAZN News editorial teams. 
• You will conduct keyword research to support content planning and content optimisation for our Bet & Casino products. 
• Understand search trends and be able to predict which content will perform well. 
• Support optimising written pieces focusing on headings, copy optimisation and internal linking. 
• Conduct competitive analysis to discover untapped opportunities. 
• Report to key stakeholders about organic search performance  
• Manage agency support & define offsite SEO roadmap 

What You'll Bring:

• 2 years experience in a general SEO role. 
• Experience with SEO tools: Google Search Console, Ahrefs, SEMrush, Google Analytics, etc. 
• Strong analytical ability and experience to work with a variety of data sources. 
• Good understanding of technical SEO 
• Confident communicator able to build relationships across teams and at all levels with an appetite to challenge convention. 
• Keen hunger to learn and excel in a flexible team environment 

Benefits

Benefits include access to DAZN, 25 days’ annual leave (increasing by 3 days after 3 years), private medical insurance, life assurance, pension contributions up to 5%, family friendly community including enhanced parental leave, electric vehicle benefit option, free access for you and one other to our workplace mental health platform app (Unmind), learning and development resources, opportunity for flexible working, and access to our internal speaker series and events.

About DAZN

At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So, if you want to push boundaries and make an impact, DAZN is the place to be. 

As part of our team, you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop. 

DAZN VALUES – THE ‘HOW’ IN WHAT WE DO:  

Agility and creativity fuel growth and innovation, to Make It Happen. 

Prioritising what matters drives progress and positive outcomes, Focusing On Impact. 

Collective ambition builds optimism and success, in order to Win As One. 

At DAZN, we are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard. This means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities. 

Everyone has the opportunity to make change and impact our DEI journey by joining our ERGs: Proud@DAZN, Women@DAZN, Disability@DAZN and ParentZone.

If you’d like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.

Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.

We look forward to hearing from you.