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Senior Specialist B2B Emerging Markets Central

  • Cairo, Egypt
  • Full time
  • Competitive
  • 11th January 2026
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Full Description

SENIOR SPECIALIST B2B SALES

Purpose & Overall Relevance for the Organization:

 • To drive profitable and sustainable market share growth within assigned channel

 • To increase the B2B/TEAMWEAR customer base and increase sales and order frequency.

Key Responsibilities:

• Building a strategy for B2B (Business to Business) across the prescribed markets considering customer trend and capabilities in alignment with global and regional strategic priorities and account plans

 • Developing relationships with select target customers – Governmental entities, clubs, academies, schools, commercial organizations.

 • Ensuring that B2B Customers know and understand capabilities of our organization in terms of inline range, Customization, order cut-offs, samples readiness, ex-factory limitations, delivery status, payments, trade terms .

 • Formulation and implementation of plans covering market description, identification of opportunities, actions to execute plan

 • Develop and grow market share of adidas brands whilst adhering to global standards in collaboration with key interfaces locally and globally.

 • Manage the growth of an existing account base within (Egypt & North Africa) and across all B2B channels.

 • Analyze information and recognize opportunities for potential or additional growth

 • Provide customized solutions designed to achieve customer’s objectives

 • Prepare, plan and deliver targeted and instructive product presentations, catalogues

 • Efficiently and effectively manage daily communications with customers

 • Visit customers and relevant markets regularly ensuring continuous improvement on brand image and process

 • Responsible for the commercial success (sales & Margins) of assigned account and category

• Responsible internally as the ‘ambassador’ for assigned accounts

 • Ensure customer compliance to B2B and wholesale agreements/contracts/policy

 Key Relationships:

 • B2B partners

 • Sales, Marketing

 • Customer Service

 • Finance

 • Supply Chain- Order Fulfilment, Purchasing

KPI’s

 • Net Sales

 • Customer base development

 • Profitability

 Knowledge, Skills and Abilities:

 • Proven experience in Planning, Selling and Negotiating

 • Strong networking and business development skills

 • Strong communication skills - written, oral and presentation

 • Strong industry knowledge, across divisions of footwear, apparel, and accessories/equipment

 • Understanding of local markets’ consumers, accounts, economic environment, and commercial needs

 • Analytics: ability to analyse data to improve strategic decision making and implementation

 Requisite Education and Experience / Minimum Qualifications:

• Bachelor’s Degree • 3 years of B2B outside sales experience (preferably Sports, Fashion, or FMCG)

 • Excellent communication and presentation skills

 • Passion for Football or any other sport

 • Advanced skills of EXCEL, PowerPoint, and working knowledge of Outlook, Word • Fluent in Arabic, English. French will be a highly added asset.

The organisation

Adidas
  • Sporting Goods & Apparel
  • Herzogenaurach, Germany
  • 2000+ employees
  • Website

Through sport, we have the power to change lives.

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