Senior Professional, Retail Marketing - Converse
- Berlin, Germany
- Full time
- Competitive
- 16th June 2026
Full Description
Become part of the Converse Team
Converse is a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after — bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?
WHO WE ARE LOOKING FOR
At Converse, we seek individuals who are passionate about connecting brand, product, and marketplace to create impactful consumer experiences. This role is ideal for someone who thrives in a fast-paced, collaborative environment and brings deep expertise in retail marketing across both physical and digital channels. A strong understanding of consumer behavior, marketplace dynamics, and partner management is essential to drive meaningful brand and business growth.
WHAT YOU WILL WORK ON
You will lead and support the development and execution of in-country IRM plans aligned to seasonal priorities, ensuring a seamless connection between Brand, Product, and Marketplace. You will focus on driving brand impact, consumer engagement, and commercial performance across designated regions.
KEY RESPONSIBILITIES
Create: Translate brand direction into IRM plans; develop retail marketing plans grounded in
consumer insights and commercial objectives.
Ownership: Execute seasonal activation plans; manage forecasting, tracking and optimization; ensure delivery of results.
Partnership: Build strong internal and external relationships; align with Marketing, Sales and Global teams.
Collaborate: Work cross-functionally to deliver integrated seasonal plans.
Plan, Implement, Review & Optimize: Leverage data and insights to refine performance.
Support the Future: Strengthen brand impact and consumer demand through innovation.
Team Player: Foster teamwork, accountability and innovation.
WHO YOU WILL WORK WITH
In-country Marketing teams, In-country Sales teams, Global City Marketing team, Merchandising, Global Integrated Retail team.
EXPERIENCE AND QUALIFICATIONS
Understanding of Converse ecosystem; retail marketing expertise; account/partner management; budget/project management; communication skills; analytical mindset.
LEADERSHIP COMPETENCIES
- Strategic Planning; Marketing Activation; Relationship Management; Product
- Presentation/VM; Holistic Marketplace Planning; Data & Insights; Marketplace Knowledge;
- Forecasting; Results & Reporting.
- GROWTH MINDSET
- Grow Yourself; Grow Together; Grow the Business
Deadline to apply - 16th June 2026
Converse is more than a company; it’s a worldwide advocate for self-expression. This belief motivates our employees, permeates our working environment and inspires our products. No two of us look or think exactly alike. We are each one-of-a-kind. Individually and as a culture, we have the freedom to create and grow professionally. Generous benefits packages only sweeten the experience. From Boston to Shanghai, from Brand Design to Finance, Converse is a brand that celebrates the unique and creative people of the world. Together, we’re different.
The organisation
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