Senior Marketing Planning Manager

Senior Marketing Planning Manager

Application Deadline: 19 November 2024

Department: Partnerships & Media

Employment Type: Permanent - Full Time

Location: Zurich

Description
As the organiser of some of the biggest and most iconic sport events in the world, we lead the way in the sport and event industry.

Join the team and support us on our mission.

THE POSITION
The Senior Marketing Planning Manager is responsible for proactively steering and owning planning process and coordination across all 360x365 marketing activations and opportunities by developing, owning and activating FIFA's comprehensive (360) and timely (365) event calendar, milestone overview and stakeholder rights maps across events, tournaments, brand and all relevant marketing activities. This role is integral to marketing team (digital, development, planning and management), as well as the MBBI team (marketing, brand and business intelligence).

These are your key tasks:

• Create, own, maintain, and enable the evolving and non- exhaustive list and overview of all potential and planned FIFA marketing activities and implementations
• Create, own, and maintain a comprehensive rights map across all stakeholders (internal and external)
• Proactively and timely provide insights, details and updates to various relevant project teams to facilitate marketing activity(s) and activations
• Write creative, media planning and production/development briefs for respective functions that will ensure best in class and groundbreaking marketing activities
• Be the eyes and ears of the marketing team within the MBBI functional area, connect the dots between various and concurrent marketing activities, and be the source of information, detail and oversight for team members and in particular the head of event marketing & marketing planning
• Bring and stimulate creative thinking to FIFA's marketing activities, to FIFA colleagues and team members
• “Dream about” Monday.com boards
• Advocate, drive and facilitate effective communication, sharing and information flow
• Supports in the implementation, management and operational efficiency of the new FIFA digital archive working closely with the agency, IT, brand and other relevant stakeholders

YOUR PROFILE
We work hard at FIFA.
We are dedicated, ambitious and innovative.

And we respect our values. Always.

For all roles, we seek talented people with an entrepreneurial spirit and a global mindset.

The specific competencies we require for this position are:

• Min of 5 years of experience in a Marketing/Communications role, or a role with demonstrable relevance to this position
• Proven track-record in managing complex projects and multiple stakeholders
• Experience in the Sports, Events or Entertainment industry is an advantage
• Bachelor degree or similar higher education in Marketing, Communications or other relevant field
• Marketing expertise, preferably in the sporting industry or other demonstrable relevant environment
• Good understanding of the media, marketing, digital and innovation landscape
• Innate desire to work cross-functionally, facilitating connection between teams and workstreams
• Creative thinker in and outside the world of football
• Adaptable and efficient under pressure, deadlines, and in stressful situations
• Able to define goals and objectives, give clear directions and support project groups
• Outstanding communication skills across all mediums (e.g., email, instant messaging tools, shared docs, listening, presenting “up,” internally, and externally)
• Effective working in both team environments and independently
• Self-motivated and eager to take on new challenges
• Thrives on detail: finding it, getting it, sharing it and recording it
• Deep understanding of cultural nuances and a confident and effective communicator
• Fluent in English, with excellent English writing skills
• Proficiency in any other language is an asset
• Proficient in Office suite, cloud-based productivity tools and project management software
• Willingness to travel on a regular basis, including for the duration of defined tournament times
• Readiness for stand-by duties, for example during tournament time or promotional events

PERKS & BENEFITS
The biggest benefit of a career at FIFA is the privilege to work for the beautiful game and create something that matters.

Alongside that privilege, we also offer some extra perks and benefits:

• Health and fitness: Regular football sessions for all abilities, plus on-site gym.
• Home office: Up to two days of home office per week if work permits and home office allowance for all.
• Language courses: Offered to all staff to aid personal and professional growth.
• Continuous learning: We care about your development and encourage internal mobility, offering a variety of training and education to help achieve it.
• Pension: Flexible pension benefits with generous employer contributions.
• Relocation assistance: A dedicated team will be on hand to support your relocation.
• Sustainability: We support all employees using public transport.
• Vacation: Maintain a healthy work/life balance with a generous vacation allowance.
• Volunteering: Make an impact beyond your regular role and bond with colleagues by volunteering with one of our partners.