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Project Manager, Brand Experience

  • Toronto, Canada
  • Full time
  • Competitive
  • 19th January 2026
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Full Description

Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans.

In Canada, we’ve proudly been recognized as the Sponsorship Marketing Council of Canada’s ‘Agency of the Year’ for 5 of the past 6 years.

As Wasserman supports hybrid working environments and also acknowledges the benefits of in-office collaboration, our global policy is 3-days per week in-office.

Job Overview:

We are looking for a Project Manager to join our Brand Experience (BX) team. The ideal candidate has strong event production and planning work experience through a mix of agency, brand, or similar industries.

This role works a standard Monday - Friday schedule; however, due to the nature of event delivery, the ability to work flexible hours including evenings and/or weekends as required is needed.

What You'll Do:

  • Coordinate the planning, execution, and delivery of experiential marketing projects, including events and brand activations, from concept to completion.
  • Collaborate with cross-functional teams, including creative, production, and vendors, to ensure seamless coordination and alignment of project objectives.
  • Develop and manage project timelines, budgets, and resources to meet client expectations and deliver high-quality results within established parameters.
  • Develop briefs and manage the production of client work across BX channels as required.
  • Working as a part of a larger BX team to engage with our clients and maintain strong relationships and effectively communicate project updates and progress.
  • Act as the main point of contact for vendors, freelancers and partners for planning and execution as required.
  • Identify potential risks and challenges in project execution and proactively implement strategies to mitigate them, ensuring successful project outcomes.
  • Stay up to date with industry trends, emerging technologies, and best practices in experiential marketing, bringing innovative ideas and solutions to enhance project experiences and client satisfaction.

What We're Looking For:

  • 2-4 years of relevant work experience, agency experience considered an asset. 
  • Self-starter who can own, lead and complete work with limited supervision.
  • Valid driver’s license.
  • Strong understanding of live event production practices and processes.
  • Demonstrates a positive can-do attitude that knows how to own outcomes.
  • Highly organized and detail-oriented.
  • Can multitask, prioritize work and jump in and out of projects.
  • Comfortable with writing and presenting (ideas, reports, call agendas, etc.)

Wasserman does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Wasserman is proudly an equal opportunity employer. We are always searching for the most passionate and talented people from all backgrounds and experiences to join us.

20 years into our evolution, we continue to expand services and geographies across the exciting and extraordinary worlds of sports, music, entertainment and culture.

We are committed to making a meaningful difference and driving real change when it comes to diversity equity and inclusion — not only among our employees, but in how we serve clients and push the industry at large.

If this sounds like a place you’d like to work, let’s talk!

Wasserman is a global leader in sports, music, entertainment and culture. Founded in 2002, Wasserman represents many of the world’s most iconic sports and entertainment figures, musical artists, brands and properties, empowering them to shape culture and captivate audiences worldwide.

The organisation

Wasserman
  • Agencies
  • Los Angeles, USA
  • 2000+ employees
  • Website

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