
National Field Sales Manager
- Istanbul, Turkey
- Full time
- Competitive
- 26th August 2025
Full Description
To manage a team of Regional Field Sales Executives/Supervisors and Merchandisers and lead them to develop a portfolio of Hypermarkets, Supermarkets, Gas Stations in a given geographical area through active selling and the implementation of agreed perfect store standards. In addition to this duty, also responsible for the management of the agency to which the Merchandiser Team is affiliated and the business partner.
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
Expand all
Plan and Manage KPIs
- Develop and execute National Field Sales plan.
- Manage and achieve defined KPI targets nationally: store coverage, distribution, additional store placements, cashier coolers, Perfect Store, etc.
Guide Promotional Activities
- Promotional execution – ensure desired promotions are in place and running from the first day.
- Ensure that teams secure and improve the in-store presence of the Red Bull brand via implementation of Perfect Store Standards.
Data Management
- Ensure correct input of call data and audit data and use audit reports to help develop the merchandiser team where necessary.
- Case Studies – push teams to deliver case studies or support information for case studies on an ad hoc basis.
- To ensure that the field sales executives have the information and tools that they require to perform their function.
Leadership & People Management
- Ensure the field sales executives and the merchandiser team understand their individual job roles and are carrying them out in line with agreed working practices.
- Provide visionary leadership to build and manage a high-performing sales team.
- Leads his/her team by focusing on their strengths in order to maximize their performance and potential.
- Constantly measure and review the team’s performance against performance targets providing regular and constructive feedback and effectively manage poor performance.
- Management and development of people for national and international assignments.
- To establish and maintain a dynamic and fun team environment that encourages positive attitude, team interaction and creativity.
Coaching and Development
- Train and develop team members so that each team member’s contribution and potential is maximized.
Relationship Building
- To build strong relationships between Red Bull and the field sales executives. On the other hand, expand in-store playgrounds by developing relationships with the managers of responsible stores. Audit the turnover increases and performances of the stores.
- Establishing good communication with global and regional teams.
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
- Minimum 7 years of experience in FMCG business leading sales teams.
- Team Management, ideally with FMCG/beverage background.
- Leadership, planning, financial and motivation skills.
- Clear understanding of markets, sales, distribution and execution, competitor activity, consumer behavior in FMCG context.
- A commitment to people management and development with a proven ability to build and develop talent.
- Strong analytical ability and commercial acumen to understand financial statements and market trends.
- Fluent in written and spoken English. EDV (Word, Excel, Power Point, etc.) and experience with Field Force automation.
- Very high negotiation and interpersonal skills.
- Management reporting and budget control.
- Presentation skills -- demonstrate great presentation skills that provide highly relevant and commercially viable strategies/processes in a clear.
- Travel 50-60%
The organisation

- Sporting Goods & Apparel
- Salzburg, Austria
- 2000+ employees
- Website
Giving wings to people and ideas since 1987 In the 1980’s Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink. This was not…
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