Marketing Associate

Hey! We're Huel, and we're pleased to meet you

Our culture thrives on high performance, and we set the bar high for new Hueligans who join us.

The role

To keep pace with our growth, we’re looking for a digitally-savvy and commercially-minded Marketing Associate to help us show up brilliantly across key US retail partners – in-store and online. You’ll be responsible for supporting major accounts like Target, Costco, and Walmart by managing campaigns, optimizing visibility, and driving sales.

• Create, plan and execute impactful trade and shopper marketing campaigns across key US retail accounts.

• Partner with Sales, Creative and external retail partners to deliver best-in-class marketing campaigns.

• Develop shopper marketing campaigns across programmes including TPRs, Roundel, Costco MVM and Instacart.

• Manage the US retail campaign calendar, ensuring campaigns are delivered on time across multiple channels.

• Create sell-in decks, retail collateral and trade marketing materials to support launches and promotions.

• Drive in-store activations, including sampling, POS and retail marketing initiatives.

• Brief and collaborate with internal teams, including Design, Copy, Influencer and Performance Marketing, to deliver impactful campaigns.

• Optimise ecommerce product listings across key retailer websites, including Amazon, Costco . com and Target . com

• Analyse campaign performance and use insights to continuously improve future marketing activity.

• Work cross-functionally to deliver seamless omnichannel campaigns that support Huel’s commercial growth.

What we're looking for in you

This role is a great fit for someone with good foundation experience in marketing with exposure to consumer packaged goods, direct-to-consumer, or digitally native brands (think food, wellness, or healthy beverages). You may have gained experience through an internship or ambassador work. You’ll also ideally have:

• Some exposure to both retail marketing and digital, with an understanding of how online levers drive in-store sales.

• A background or interest in food, wellness, healthy beverages, or ecommerce preferred.

• Be organized and detail-oriented; able to juggle multiple priorities and hit deadlines.

• You’ll need to have the initiative to work autonomously in a fast-paced environment.

• A proactive problem-solver who thrives in fast-paced environments and isn’t afraid to roll up their sleeves.

• Strong communicator (written, visual, verbal) and comfortable collaborating with senior stakeholders, cross-functional teams, and external partners.

• Digitally fluent, with knowledge of ecommerce platforms, paid/owned channels, and campaign delivery.

• Commercially minded, curious about how marketing activities impact sales and shopper engagement.

And as always, we’re on the lookout for new Hueligans who love a fast-paced environment and are always striving to be their best. We want people who aren’t afraid to think differently and push boundaries. If you’re all about setting big goals and believe that amazing things happen through creativity and teamwork, you’ll fit right in at Huel!

What do we offer in return?

We know that at times, our teams face demanding pressures, and exceptional effort deserves meaningful rewards. That's why we've created a world-class perks and benefits program designed to support our Hueligans in achieving their best, both professionally and personally, while celebrating the global impact they're making!

A competitive salary range of $90,000-$100,000 per annum depending on your skills and experience

Hybrid working - We spend Mondays, Tuesdays and Thursdays in the office together. The remaining two days have the option to be worked from home.

30 Paid Vacation Days PLUS Federal Holidays

Free Huel to keep you going

️ 2 weeks a year to work remotely from anywhere! 

401K Plan

Commuter Benefits

Paid Volunteering Days

Enhanced Family Leave

Dog friendly

️ Monthly gym membership contribution plus we will also give you your own nutrition plan!

Private Medical and Health insurance for you, including free life insurance

Paid Employee Referral Scheme

Biannual events to celebrate success - Have you heard about Huelchella?

We are Hueligans

We know diversity isn’t just important... it’s essential. It makes us stronger, sharper, and better at what we do. At Huel, we’re about people, not just sustainable nutrition - real people with different backgrounds, experiences, and perspectives.

Belonging matters here. So does fairness. We want every Hueligan to have the opportunity to thrive, contribute, and be heard - no matter where they come from or what path they’ve taken to get here.

We don’t just welcome diversity of thought…we go looking for it!