Field Key Account Manager

The Field Key Account Manager is responsible for winning new regional commercial key accounts within their territory to drive volume, distribution and executional excellence against RBNA On Premise standards to achieve business plans. The FKAM is the definition of a true hunter securing new partnerships across all On Premise regional commercial key accounts. Working closely with the HQ Regional Account Manager, the FKAM will win and handoff accounts to the account management team post sale cycle.

This role is also eligible to sit in Salt Lake City, UT.

REGIONAL KEY ACCOUNT & FRANCHISE GROUP MANAGEMENT

Manages sales funnel of targeted Regional Commercial Key Accounts across multiple segments of On Premise Business.

Builds strong, mutually beneficial relationships with key account decision makers and stakeholders.

Works with On Premise marketing to develop sales pitch presentations to move perspective accounts through the sales funnel.

Negotiates contracts to drive execution and programming within financially approved spend thresholds.

Works closely with RBNA On Premise Regional Key Account Sales team to drive successful onboarding of all net new business.

Works closely with all industry multipliers to build a strong network of Red Bull top of mind awareness.

Participates in relevant Trade Shows and Conferences to keep up with industry standards that can be leveraged in negotiation and creating account solutions.

ACCOUNT ANALYSIS & REVIEWS

Regularly reviews, updates and manages the Commercial Regional Key Account Sales Pipeline with predicted volume impact.

Leverages business insights to appeal to customer's needs and influence gains in distribution, execution, and programming.

Identifies best practices that can be scaled in other regions, or nationally across other franchise groups.

COMMUNICATION & STAKEHOLDER MANAGEMENT

Works closely with Santa Monica (SaMo) Regional Key Account Teams as well as Region On Premise Marketing (Trade & Retail) Marketing to create scaleable commercial pitch presentations.

Aligns regional stakeholders (i.e., General Management, Directors, On Premise Team) around account priorities to reinforce execution and give/receive feedback to maximize account sales success.

Conducts regular reviews with region leaders to around regional sales funnel performance, field needs, and balance of year focus areas to ensure business plan achievement.

Regularly engages and informs Distributor Partners (DPs) National and Regional Account priorities, programs, and initiatives to drive alignment and ensure product availability in all accounts.

PLANNING & REPORTING

Establishes and manages volume and ROI proposals for all potential partners.

Plans yearly business planning as it pertains to the Regional Key Account Sales Funnel.

Align with SAMO & Region on account priorities.

EXPERIENCE Your areas of knowledge and expertise

that matter most for this role:

• 5+ years of On Premise sales experience with demonstrated success of building commercial regional key account sales success.
• Strong analytical skills with the ability to assess and utilize business insights to influence internal and external partners to drive sales.
• Negotiation experience
• Must have a valid US driver's license
• Bachelor's Degree preferred or equivalent work experience
• Must be fluent in English, additional language skills an advantage