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Digital Advertising & Content Partnerships, Senior Manager

  • London, UK
  • Full time
  • Competitive
  • 17th January 2025
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Full Description

Formula 1 is looking to recruit a London based Senior Manager with extensive experience in selling digital media products into UK Media Agency's and brands directly with a view to EMEA expansion. Reporting into the Head of Digital Advertising & Content Partnerships in London.

Our primary goal is to drive digital investment across our website, app, audio and social channels by delivering innovative, best in class media packages for our clients. The selected candidate will be entrepreneurial, a comfortable presenter and a team player.

Main Duties and Responsibilities

  • Lead the sales team and help drive development across the F1's digital sales portfolio Work with the Head of Digital Advertising & Content Partnerships to create sales strategies and execute these across the team
  • Build and drive forward individual pipeline to achieve ambitious revenue goals whilst contributing to building a successful sales culture
  • Continue to raise the F1 profile within UK and EMEA media agencies with regular face to face meetings and sales presentations
  • Help build and grow long term partnerships with international clients and agencies, focused on existing F1 & team sponsors, car endemics, and local endemic brands.
  • Create valuable sales presentations leveraging F1 brand statements, insights, case studies and delivering optimal service to our clients

About You

  • Bachelor's Degree or equivalent
  • Extensive experience in advertising sales or sports sales environment
  • Ideally have experience managing a team of sales individuals
  • Proven ability to meet and exceed sales targets
  • Experience in selling branded content is preferable
  • Highly organized individual with the ability to work collaboratively and self-motivate with a strong work ethic throughout
  • An excellent relationship builder with ability to network with both junior and senior media professionals. A knack for winning friends and influencing people.
  • Strong presentation skills and ability to produce high quality collateral. PowerPoint & Excel skills a requirement
  • Deep knowledge of the UK media industry and pre-existing relationships with agency planners and buyers
  • Good knowledge of programmatic advertising and understanding of trading deals
  • Account management / business development / strategy experience highly valued
  • Sound negotiation skills
  • Experience using Salesforce or similar CRM software system
  • An understanding of F1 or love of sports will be an advantage
  • Resourceful: a true self-starter! Proactive and can-do attitude
  • Team player with excellent communication skills to build strong relationships with advertisers and internal teams
  • Attention to detail
  • Resilient with the ability to handle high pressure situations with poise, confidence, and sense of humour.

Division:

The organisation

Formula 1
  • Media & Broadcast
  • London, UK
  • 250-2000 employees
  • Website

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