CRM Campaign Delivery Expert Coordinator

Company Description

Take the chance to work for the Organization in charge of delivering one of the biggest and most prestigious events in sport field! Feel the Olympic and Paralympic energy joining us at Fondazione Milano Cortina 2026, leaving a mark in the sport history!

BREAK THE ICE!

Fondazione Milano Cortina 2026 is the Organizing Committee for the Olympic and Paralympic Winter Games of 2026, carrying on the organization, promotion and communication of the sporting and cultural events related to the next Winter Games.                                                                                                                                            

We are driven by the following values: respect, determination, legacy, engagement and sustainability.

Milano Cortina 2026 will be the first large-scale Olympics in history: 13 Olympic venues, 21 provincial capitals, 2,300 municipalities directly involved, over an area of 22,000 square km.

The Milano Cortina 2026 Organizing Committee has been established in 2019 with the purpose of organizing Olympic and Paralympic Games in compliance with the Host City Contract signed jointly by the International Olympic Committee (IOC), the two cities of Milano and Cortina and the Italian National Olympic Committee (CONI).

Furthermore, the Italian Paralympic Committee, the Regions of Lombardy and Veneto, as well as the Autonomous Provinces of Trento and Bolzano/Bozen are all partners in this major national-level project, with the support of the Italian Government.

Position

We are looking for an experienced CRM Campaign Delivery Expert to lead our Marketing Direct Sales team.

In this key role, you will oversee the execution of CRM campaigns, navigating the complex landscape of marketing automation to improve the efficiency of our processes and enhance the customer experience.

With your analytical mindset and innovative vision, you will chart the direction of our campaigns and help guide us toward success.

You will be responsible for fully leveraging the capabilities of Salesforce Marketing Cloud and, to some extent, the Salesforce CRM.

Activities:

•    Campaign Design and Execution: Create, configure, and execute automated email marketing campaigns using Salesforce Marketing Cloud.
•  Data Management and Segmentation: Manage audience and data segmentation within Marketing Cloud to ensure targeted and personalized outreach.
•  Analysis and Reporting: Monitor campaign performance closely, analyze KPIs, generate insightful reports, and recommend strategic adjustments to maximize ROI.
• Content Builder Management: Create and manage email templates, content blocks, and assets in Content Builder
• Journey Builder Automations: Design, implement, and manage sophisticated customer journeys with Journey Builder.
• CRM Integration and Utilization: Collaborate with cross-functional teams to ensure seamless integration between Marketing Cloud and Salesforce CRM
• Technical Support and Troubleshooting: Identify and resolve any technical issues related to Marketing Cloud.
• Continuous Improvement: Stay current with Salesforce Marketing Cloud updates and best practices to drive continuous improvement and innovation.

Requirements

• Master's degree in Marketing, Engineering, Information Technology, or related fields.
• 3+ years of experience with Salesforce Marketing Cloud tools including Email Studio, Journey Builder, Automation Studio, Content Builder, Mobile Studio, and Audience Builder.
• Familiarity with Salesforce CRM, especially for data consultation and extraction.

• Solid understanding of marketing automation principles.
• Strong analytical and problem-solving skills with great attention to detail.
• Fluency in Italian and English is essential; proficiency in additional European languages is a plus.
• Salesforce Marketing Cloud certifications (Email Specialist, Administrator, Consultant).

• Excellent communication and interpersonal skills.
• Ability to work independently with a proactive attitude.
• Positive, open-minded team player with enthusiasm, humility, and strong ethical values.

Nice to have:

• Proven ability to coordinate and lead a small team.
• Knowledge of AMPScript and/or SQL.
• Experience integrating external systems with Marketing Cloud

Other information

Fondazione Milano Cortina 2026 is committed in building an inclusive and diversified working environment, striving to guarantee equal opportunities for all workers (L.903/77) and promote the integration into its workforce of persons with disabilities (L.68/99).