Account Manager - Brand Consulting

Job Description

Who We Are

Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashion, trademark licensing, and philanthropy.  Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world.  The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.

The Role

The CAA Brand Consulting Account Manager will play a key role with one of our Brand Consulting clients, a leading global technology company. The Manager will lead the day-to-day management and activation strategy of marquee partnerships in the brands portfolio with a special focus on F1.The candidate will interface day-to-day with the client and will work cross-functionally with internal/external partners, vendors, clients and agencies.

The Account Manager will work in lockstep with our internal team and client in the conception, management and activation of these partnerships. The role includes strategy development, research, ideation, and activation planning; leading the inter-agency teams to successful execution.

Responsibilities

Partnership Management

• Day-to-day management of sports and entertainment properties with a special focus on a Global F1 partnership including communication directly with properties, organization of project plans and asset tracking documents

• Lead overall planning of campaigns, events and activations, working with internal account team, client team and external agencies

• Aid in development & manage day to day execution of property-specific programs, contractual assets, promotions & experiential activations

• Maintain project and asset trackers including timelines, ensuring team deliverables are submitted on schedule

• Oversee & facilitate the creative development process of marketing materials, experiential assets and event-related creative (includes briefing designers & obtaining internal & client approvals)

• Work with CAA Data & Analytics to assist with development and execution of measurement evaluation annually

• Work with other team functions (e.g. Creative, Experiential, Strategy, Insights / trends, etc.) to ensure goals and objectives are met

• Develop and deliver compelling written and verbal communications

• Create presentations for key meetings internally and externally

• Track activation budgets with accountability for reporting

• Develop relationships across CAA to find and promote new opportunities to client

• Develop and manage partnership asset tracker

• Manage inbound partnership valuations

Activation / Events

• Create presentations to “sell in” activation concepts to client

• Work with interagency teams to make sure property and talent assets are being utilized in experiential concepts

• Liaise and oversee external partners for property  with external partners for production shoots

• Track activation budgets, process invoices and reconcile budgets

• Develop & manage detailed timelines, run of shows, inventory lists, and contact lists for activations

• Prepare marketing and communication materials for activation planning

• Work with agency creative team to concept and produce creative materials for events (i.e. signage, collateral, social media graphics, etc.)

• Travel to oversee activations or content shoots Regularly research and proactively identify potential future activation concepts based on pop-culture and industry knowledge

Qualifications

• 5+ years experience in sports & entertainment consulting environment, agency, property or brand – specifically within F1 space

• Established relationships with properties and entities

• Best-in-class client servicing and relationship building, across partners, clients and internal/external stakeholders

• Experience working with high-profile Talent and Athletes

• Experience managing junior team

• Project management and big picture thinking abilities while also being creative

• Proficient in Excel, PowerPoint, Google Docs and suite of products

• Proficient in budget development, tracking & reconciling

• Ability to lead and execute partnership deals, from contract negotiations to partner fulfillment, across major League, Team, and Talent deals

• Ability to lead and influence the client with opinions as a subject matter expert

• Ability to “think on one’s feet” in a fast-paced, agency environment

• Ability to balance and progress multiple projects and project components at one time, on tight timelines

• Solution-oriented

• Ability to travel and attend work events outside normal business hours on an as needed basis

• Exceptional verbal and written communication skills

• Exceptional attention to detail

• Bachelor’s Degree in Marketing, Business, Communications or similar discipline preferred

Location

This role will be located in our New York office. The Brand Consulting department offers a flexible work schedule and requires a minimum three days per week on-site.

Compensation

The annual base salary for this position is in the range of $87,000 to $115,000. This position also is eligible for benefits and discretionary bonus. Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria. Please talk with a CAA Recruiter to learn more.

Creative Artists Agency, LLC (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate on the basis of race (inclusive of traits historically associated with race, including hair texture and protective hairstyles), color, religion, creed, gender or sex (including pregnancy, childbirth, breastfeeding or related medical conditions), national origin, ancestry, age, physical disability, mental disability, medical condition, genetic information, family and medical care leave status, military or veteran status, marital status, family status, sexual orientation, gender identity, gender expression, political affiliation, an employee’s or their dependent’s reproductive health decision making (e.g., the decision to use or access a particular drug, device or medical service), or any other characteristic protected by applicable law.The absence of a permanent address is not a bar to employment. The Company does not discriminate against individuals based on housing status, including the absence of a fixed address.The Company also complies with the Americans with Disabilities Act and applicable state and local laws with regard to providing reasonable accommodation for qualified individuals with disabilities.CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.