Master of International Sports Business

From Asia to Europe and to America, sport is a global phenomenon, and supporters, participants and owners all play their part.

Full description

Course Length- One Year Full-Time/ Part-Time. Start dates- September, January

Course overview 

Introducing the Master of International Sports Business, a pioneering course delivered on-campus in Sydney. This degree offers a unique blend of academic rigor and practical experience, utilising the University of Newcastle’s Sydney CBD business school, the state-of-the-art Allianz Stadium, and the iconic Sydney Cricket Ground. Designed to cover contemporary global sports management subjects, this degree is tailored for individuals aspiring to senior management positions within the sports industry.

The Master of International Sports Business is crafted for those aiming to excel in senior sports management roles across various core departments, including business development, marketing, commercial operations, finance, and media. The curriculum provides a comprehensive understanding of the global sports landscape, equipping students with the skills and knowledge necessary to thrive in this dynamic field.

LOCATIONS, LEARNING OPTIONS & INTAKE DATES

Sydney (On-campus)

The University of Newcastle’s Sydney CBD business school, the state-of-the-art Allianz Stadium, and the iconic Sydney Cricket Ground offers unparalleled access to world-class facilities and an immersive stadium learning environment right in the heart of Sydney.

Course Content

The Master of International Sports Business equips students with the essential knowledge and skills to excel in senior sports management roles. The course explores core business functions within sports organisations, including finance, operations, and governance, while also providing a deep understanding of global sports marketing and media. Students will learn how to create and implement effective marketing strategies, leverage digital and traditional media, and drive fan engagement. Additionally, the degree covers sponsorship and commercial partnerships, offering expertise in securing, managing, and maximising revenue-generating deals. A strong focus is placed on sports economics and financial management, helping students understand the economic impact of the industry and the financial strategies used by clubs, leagues, and governing bodies. Ethical considerations, governance structures, and integrity in sport are also key components, preparing graduates to navigate regulatory compliance and ethical decision-making in professional sport.

Entry requirements- 

Standard Entry Requirements

• Bachelor degree plus 1 year relevant work experience or
• Bachelor Honours degree or
• Graduate Certificate or
• Graduate Diploma or
• 5 years relevant work experience
• Relevant work experience includes: business, commerce, data analytics, international studies journalism, media, sports, statistics or equivalent.
• Work experience can be demonstrated through certified copies of all relevant qualifications, a detailed CV, and a statement of service or signed letters from employers confirming your role, duties and period of employment.

APPLICATIONS

To apply for the vacancy please click the ‘apply’ button below.

CAREER PROSPECTS 

This course offers numerous career prospects within the dynamic and expanding football industry. Graduates can pursue roles in club management, overseeing operations, strategic planning, and marketing for professional football clubs. Additionally, positions in event and matchday management involve organising and managing football events and matches, ensuring smooth logistics and enhancing fan engagement. Careers in football federations and governing bodies, such as FIFA and UEFA, are also viable, with roles in administration, governance, and the implementation of football policies and programs. These diverse opportunities allow graduates to apply their specialised knowledge and skills in various facets of the football business globally.

Did you know – 99% of our postgraduate graduates are either employed or in full-time study and 79% are working or studying in sport! As a postgraduate student studying with us, you can build on your employability opportunities by expanding your knowledge and network!

Benefits:

All GIS students, including those studying online, and alumni have access to GIS Global Locations at London’s Wembley Stadium, Inter Miami’s Chase Stadium, Toronto FC’s BMO Field, Melbourne Cricket Ground Sydney Cricket Ground, and the Allianz Stadium. At each location, students and alumni can attend week-long GIS Global Summits, which are designed to enhance attendees’ knowledge and expertise of the international sports industry as well as build a global network for future employment prospects.

Additional benefits to GIS students and alumni include:

• Oversight from a 36-person strong Industry Advisory Board, allowing students to benefit from the network of sports executives from across the EMEA, Americas and APAC regions
• Employment, guest speaker and other unique opportunities from GIS’ partnership network, which includes The Premier League, The Football Association, League Managers Association, The National League, Maple Leaf Sports & Entertainment, Soccerex, Hudl, United Soccer Coaches, Football Coaches Australia, Women Sport Australia, A Leagues and MLS clubs, giving students access to some of the biggest and best minds in football and sport.

As a result of the industry-led degree and employment opportunities, 99% of GIS graduates are in employment with 79% working in sport and 97% in highly skilled roles, based on the 2023 Graduate Census. GIS degrees also rank in the top 25 sports programmes by SportsBusiness Postgraduate Rankings, and number 1 in the world in employment prospects in 2022 and number 1 in the world in employment salaries in 2023.

Apply now!