Sr. Pricing Analyst

Who We Are:

On Location is a global leader in premium experiential hospitality, offering ticketing, curated guest experiences, live event production and travel management across sports, entertainment, fashion and culture. On Location provides unrivaled access for corporate clients and fans looking for official, immersive experiences at marquee events, including the Olympic and Paralympic Games, FIFA World Cup 2026, Super Bowl, NCAA Final Four, and more. An official partner and/or service provider to over 150 iconic rights holders, such as the IOC (the Milano Cortina 2026 and Los Angeles 2028 Olympic Games), FIFA, NFL, NCAA, UFC, WWE, and PGA of America, the company also owns and operates a number of its own unique experiences. On Location is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company. TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.

The Role and What You’ll Do:

In this role, you’ll serve as a client-facing pricing partner across a portfolio of major league and collegiate live events, owning pricing strategy execution, market analysis, and operational support. You will serve as part of a broader team of analysts, operations specialists, partnership executives, and more to optimize ticket revenue across the On Location portfolio:

• Serve as the primary pricing partner for an assigned book of client properties across major league, collegiate, and live event verticals

• Implement and manage dynamic pricing and inventory strategies across assigned properties, adjusting in response to demand signals, sales pacing, and event timelines

• Analyze market demand, sales patterns, and secondary market activity to identify pricing opportunities and surface actionable recommendations

• Engage directly with client partners to consult on pricing strategy, present performance recaps, and align on inventory and revenue objectives

• Provide operational support across the inventory lifecycle, including inventory upload, allocation adjustments, and exception handling tied to event milestones

• Match workflow cadence to live event schedules and individual client partner requirements, ensuring timely execution against go-on-sale, in-season, and post-event milestones

• Leverage proprietary pricing software, BI dashboards/AI, and analytical tools to evaluate sell-through, pacing, and revenue performance against forecast

• Collaborate with the broader pricing team to consolidate insights across properties and inform program-level pricing and inventory management strategies

• Build and maintain pricing recaps, pacing reports, and post-event performance reviews tailored to client partner reporting cadences

• Monitor secondary market activity to flag pricing-related risks and surface competitive intelligence relevant to client pricing decisions

• Drive process improvement and adoption of pricing and analytics tooling to scale workflows and improve speed-to-insight and market execution

You Have These:

• 4+ years of experience in pricing, revenue management, ticketing analytics, or a comparable analytical role

• Strong proficiency in data analysis, including the ability to identify, explain, and translate trends in large datasets into pricing recommendations

• Strong client-facing communication skills, with the ability to present analysis and recommendations confidently to internal and external stakeholders

• Ability to manage competing priorities and adapt quickly across multiple events, deadlines, and client cadences

• Advanced proficiency in Excel and exposure to BI tools such as Omni, Tableau, Looker, or Power B.I.

• An adaptable, dynamic approach with the ability to blend art and science when responding to changing market conditions

• Bachelor’s degree in business, economics, finance, statistics, sport management, or a related field

We'd Love If You Also Have These:

• Prior experience in sports, entertainment, or live events, particularly in pricing, operations, ticketing, or revenue management functions

• Experience working in a client-facing, partnership, or account-aligned analytical capacity

• Familiarity with primary and secondary ticketing platforms, marketplace integrations, or inventory management systems (Ticketmaster, AXS, SeatGeek, StubHub, Skybox, or similar)

• Working knowledge of SQL or Python for ad-hoc analysis and self-service reporting

• Exposure to dynamic pricing, demand forecasting, or revenue optimization concepts in ticketing, hospitality, travel, or similar categories

Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you are excited about this role, but your experience does not perfectly align with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Per local requirements and in the interest of transparency, the hourly rate shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. The company strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.

Hiring Rate Minimum:

$67,500 annually(minimum will not fall below the applicable State/local minimum salary thresholds)

Hiring Rate Maximum:

$90,000 annually