Sr. Marketing Executive

About Junglee Games With over 140 million users, Junglee Games is a leader in the online skill gaming space. Founded in San Francisco in 2012 and part of the Flutter Entertainment Group, we are revolutionizing how people play games. Our notable games include Howzat, Junglee Rummy, and Junglee Poker. Our team comprises over 900 talented individuals who have worked on internationally acclaimed AAA titles like Transformers and Star Wars: The Old Republic and contributed to Hollywood hits such as Avatar. Junglee's mission is to build entertainment for millions of people around the world and connect them through games. Junglee Games is not just a gaming company but a blend of innovation, data science, cutting-edge tech, and, most importantly, a values-driven culture that is creating the next set of conscious leaders. Job Overview We're looking for a dynamic Senior Marketing Executive – Acquisition to drive new user growth across Web and Mobile platforms. You will take complete ownership of acquiring high-quality users and leads through performance channels like Meta (Facebook/Instagram), Google Ads, SEM, and Affiliate networks. If you're passionate about data, performance marketing, and experimenting with new acquisition strategies, this role is for you. Key Responsibilities

• Plan, execute, and optimize campaigns across Meta, Google, SEM, and Media Buying platforms to deliver on ROI and volume targets.
• Own the full acquisition funnel—from strategy and execution to daily performance monitoring and optimization.
• Manage internal resources or external agencies to deliver high-performing campaigns and report against weekly/monthly KPIs.
• Forecast acquisition volumes and costs during quarterly and annual planning, collaborating closely with Design, Tech, and Finance teams.
• Continuously test and experiment with creatives, targeting, landing pages, and bidding strategies to improve cost-efficiency (CPC, CPL, CPA).
• Enhance campaign measurement and tracking accuracy to enable better decision-making and scaling.
• Stay hands-on with ad platforms—Meta (Facebook/Instagram), Google Ads, Twitter—demonstrating deep knowledge of campaign structure, targeting, optimization levers, and auction mechanics.

Qualifications & Skills Required

• 2+ years of proven experience in managing and scaling paid acquisition campaigns across Meta and Google Ads.
• Strong analytical mindset with a data-first approach to problem-solving.
• Advanced skills in Excel (formulas, pivot tables, dashboards) for performance analysis and forecasting.
• Demonstrated success in reducing CPC/CPL through optimization and creative testing.
• Excellent understanding of ad platforms, audience targeting, bidding models, and campaign performance metrics.
• Bonus: Experience in gaming, real-money gaming, or other high-growth digital industries.

What You'll Love

• Full ownership and autonomy over acquisition strategy.
• Collaborative and high-energy work environment.
• Opportunity to work on high-scale campaigns with measurable business impact.

Be a part of Junglee Games to:

• Value Customers & Data - Prioritize customers, use data-driven decisions, master KPIs, and leverage ideation and A/B testing to drive impactful outcomes.
• Inspire Extreme Ownership - We embrace ownership, collaborate effectively, and take pride in every detail to ensure every game becomes a smashing success.
• Lead with Love - We reject micromanagement and fear, fostering open dialogue, mutual growth, and a fearless yet responsible work ethic.
• Embrace change - Change drives progress and our strength lies in adapting swiftly and recognizing when to evolve to stay ahead.
• Play the Big Game - We think big, challenge norms, and innovate boldly, driving impactful results through fresh ideas and inventive problem-solving.
• Avail a comprehensive benefits package that includes paid gift coupons, fitness plans, gadget allowances, fuel costs, family healthcare, and much more.

Know more about us

• Explore the world of Junglee Games through our website, www.jungleegames.com .
• Get a glimpse of what Life at Junglee Games looks like on LinkedIn .
• Here is a quick snippet of the Junglee Games Offsite'24
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