Specialist II, Brand Marketing, TW GC

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?

Responsibilities:

• Develop and execute integrated Brand Marketing plans grounded in deep consumer insights, with primary responsibility for Running and Training. Translate Global/GC strategies into locally relevant campaigns and experiences that drive brand inspiration and business impact.
• Lead cross-functional collaboration across Marketing, Marketplace, and other key partners to align priorities, clarify roles and responsibilities, and deliver against shared objectives.
• Identify and maximize local athletes, communities, moments, and marketplace opportunities to bring brand stories and product innovation to life authentically.
• Lead agency partners across strategy, production, and events, ensuring strong execution against the brief, timeline, budget, and brand standards.
• Proactively communicate plans, progress, opportunities, and risks to ensure alignment and enable effective decision-making across teams.

Requirements:

• Bachelor’s degree or above, with a minimum of 5 years of relevant experience in Marketing, Brand Communication, Product Marketing, Consumer Experience, Event Marketing, or O2O consumer journey planning.
• Solid experience working with cross-functional teams and driving projects from strategy through execution.
• Strong understanding of consumers, sport, culture, and marketplace dynamics, with the ability to translate insights into actionable marketing ideas.
• Excellent project and time management skills, with strong ownership, attention to detail, and a results-oriented mindset.
• Clear and effective communicator who can work collaboratively across different functions, levels, and external partners.
• Proactive, adaptable, and comfortable navigating ambiguity in a fast-moving environment.
• Strong team player, passionate about sport, and a genuine brand advocate.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.