Senior Specialist, Retail Brand/ Experience, Japan

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.

WHO YOU’LL WORK WITH

This role is within the Integrated Retail Marketing Japan team and reports directly into the Senior Manager Retail Brand/ Experience. This role supports Lead, Retail Brand/ Experience in delivering Nike-only retail experiences and services. The role collaborates closely with Visual Merchandising & Styling (VMS) team to sharpen in-store consumer journey and elevate in-store retail brand elements. Key internal partners in Japan include teams across Integrated Retail Marketing, Brand Management, Digital Marketing, Nike Direct Stores Headquarter in Japan, Demand and Supply Management and Operations teams, as well as colleagues across Asia-Pacific Latin America (APLA) geography. External partnerships include agencies, suppliers, and vendors.

WHO WE ARE LOOKING FOR

Nike is seeking a strategic and creative individual who brings inspiration and innovation to make athletes* dreams real. This person is a visionary and a doer, a tastemaker with a sharp eye for detail, and thrives dynamic, ever-evolving environment, They are passionate about sport, culture, and retail, and understand the power of brand storytelling and consumer connection through stores.

• Minimum 3 - 5 years of experience in retail marketing and/or brand marketing.

• Bachelor’s degree or anything equivalent.

• High interest or background in sport, youth culture, sneakers, fashion and streetwear.

• Project management experience and analytical skills to gather business and consumer insights and apply learnings.

• Domestic travel required to visit agency partners and partner stores once per season. International travel might also occur a couple of times per year, depending on the business situation as well.

• Strong oral and written communication skills (in both English and Japanese).

WHAT YOU’LL WORK ON

You will lead the building planning and execution of “marketing in stores” each season, bringing seasonal and evergreen stories to life.

• Program seasonal direction for Nike Direct Stores (NSO/NSP/NVS), 4-5 times per year and build strategic plans and execution for new store openings.

• Produce in-store signage and graphics each season by managing vendors and stores withing budget, working closely with VMS.

• Collaborate with Nike Direct inline stores and Value stores to execute cross-channel projects and seasonal stories.

• Support the development of seasonal and non-seasonal marketing plans, including briefing and input for execution across Japan for Retail Brand Lead.

• Contribute to the creation of in-store signage for always-on products/collections, promotions and sale events, based on our brand playbook.

• Success will be measured by growth in brand strength, consumer engagement and Nike Direct Stores business performance.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.