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Senior Sales Executive - Brand Partnerships & Sponsorship

  • London, UK
  • Full time
  • Competitive
  • 8th July 2025
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Full Description

Company Description

We’re the world’s leading sports technology company, at the intersection between sports, media, and betting. More than 1,700 sports federations, media outlets, betting operators, and consumer platforms across 120 countries rely on our know-how and technology to boost their business.

Job Description

We are searching for a dynamic, motivated person with sales and sponsorship experience to take on a key role in the ad:s (advertising & sponsorship) division growing our sponsorship/brand partnership business.  

This person will be responsible creating and selling sponsorship rights opportunities and digital activation solutions across the current company partner portfolio, with a focus but not limited to sports betting operators.

Responsibilities:

  • Develop and drive forward Sportradar’s sponsorship business with a focus on the sports betting category.
  • Contribute to Sportradar’s sponsorship business growth strategy, focusing on sports interested brands in adjacent markets and categories.
  • Own the sales cycle from prospecting, preparing, pitching through to getting commitment and contracting as well as renewals. 
  • Manage existing and develop new global sports rights-holder relationships (clubs, teams, leagues, federations) from conceptual discussions through to contracting and representation.
  • Introduce and sell-in Sportradar developed technology for the digital activation of new partnerships.
  • Contribute to the wider internal sponsorship and ad:s monetization strategy.
  • Monitor and highlight international trends in the sponsorship & advertising industry.
  • Represent the company at global industry conferences and events.
  • Manage sales pipeline on the internal CRM system (Salesforce).

Profile:

  • Senior direct sponsorship sales experience – seven figure partnership deals.
  • Experience consulting and advising clients about sponsorship sales and activation. 
  • Understanding of the sports betting and gaming landscape globally, but in particular across the EMEA Region.
  • Network across sports rights-holders.
  • Positive personality with good networking skills.
  • Organizational skills for managing a wide sales pipeline.
  • Fluency in English. Any additional language is a plus.
  • Passionate about sport.
  • Willingness to travel.

Our offer:

  • Work for one of the fastest growing digital sports companies in the world at the intersection of sports betting, media and advertising and contribute to the future of its ad:s division
  • Work with leading sport rights-holders (clubs, teams, leagues, federations) and betting companies from around the world to create mutually beneficial partnerships.
  • Work together and learn from a highly motivated and enthusiastic core of people in a global company.
  • Company pension plan, flexible voucher card, bike leasing and other health care benefits.
  • Location: London (hybrid role).

Location

8 Old Jewry, London , United Kingdom

The organisation

Sportradar
  • Data & Technology
  • St. Gallen, Switzerland
  • 2000+ employees
  • Website

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