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Senior Principal, Digital Product Design

  • Beaverton, USA
  • Full time
  • Competitive
  • 13th August 2026
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Full Description

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?

WHO YOU WILL WORK WITH

You’ll be part of the Activity Experiences Digital Product Design team, responsible for Nike’s Run Club (NRC) and Training Club (NTC) apps—shaping digital experiences that help athletes* start, stay motivated, and achieve their goals—as well as the technology experiences powering our world-class Nike Sport Research Lab. With a sharp focus on athlete* needs, this team powers stronger, healthier and happier bodies and minds. You’ll partner closely with product, engineering, data science, marketing, sport experts, trainers, coaches, and cross-functional business partners to craft a new digital fitness offering, pioneering Nike’s next big competitive advantage.

WHO WE ARE LOOKING FOR 

You live and breathe sport. You’re the architect of entire product ecosystems and have created and launched more industry-leading products than you can count. As the most senior designer on the team, you’ve developed expert-level design craft and lead multiple dimensions of experience definition. You’re a strong generative and visionary designer with exceptional interaction design skills. You not only lead the largest and most complex projects, but you also push the organization to seek out new opportunities that will have a positive impact on the business. You partner with senior leaders and VPs across the company to create a vision for what a product should be and then guide and shape the design from beginning to end as it becomes a reality.

  • 10+ years of relevant experience in the design industry 

  • Proven experience delivering consumer-facing product experiences that improve onboarding, habit formation, personalization, motivation, community, content discovery, and/or activity tracking.

  • An entrepreneurial spirit with a refined business acumen – executives across the company seek your advice and expertise when understanding the future of digital product design 

  • Strategic thinker who knows how to connect business goals with consumer needs to create the best experience 

  • Recognized as world class by peers both internally and externally due to your track record and understanding of data science, experimentation, product, brand, business and strategy 

  • Hands-on creative who’s an expert in all facets of information architecture, interaction design and UI design 

  • Works enthusiastically and collaboratively with cross-functional partners, building trusting relationships 

  • Expert at working with both abstract information and complex, detailed consumer research and data 

  • Expert in design and prototyping tools such as Figma and Cursor

  • Ownership mindset and accountability with experience leading complex projects and driving innovation efforts that uncover new value with new kinds of user experiences 

  • Excels in all forms of communication, including using storytelling and narrative to influence and persuade stakeholders 

  • Expert at presenting designs clearly to facilitate useful feedback while shifting your approach based on the audience and desired outcome 

  • Impeccable attention to visual detail, high sense of craft/quality, delivering consistent, polished, and balanced layouts through typography, color and visual hierarchy 

  • Extremely comfortable working independently and being a good collaborator – only asking for support for cases of resource allocation and organizational stickiness 

  • Experience with digital fitness, wellness, coaching, activity tracking, wearable integrations, training plans, guided content, challenges, achievements, or community-based motivation features.

  • Familiarity with Nike Run Club, Nike Training Club, or comparable consumer fitness products that combine coaching, content, community, personalization, and progress tracking to support athlete goals.

WHAT YOU’LL WORK ON

  • Developing a deep understanding of Athlete* motivations and needs, deeply immersed in sport and the digital fitness landscape, and translating it into differentiated experience concepts

  • Rapidly visualizing, prototyping and exploring multiple product design directions in response to hypotheses–with sharp consideration of the business and technical impacts of the solutions 

  • Owning large end-to-end initiatives that span multiple teams and outcomes at the forefront of a new product area or discipline 

  • Working collaboratively with a cross-functional team of product and program managers, engineers, researchers, producers, and fellow designers  representing the work, and storytelling your solutions in front of executives 

  • Defining an entire category of experiences, proposing solutions that drive business objectives and using design methods to identify new opportunities 

  • Elevating the role of digital design at Nike and facilitating a dialog/awareness between our org and the external design community 

  • Inspiring and mentoring other designers and raising the bar through your own work and your team's output 

  • Driving industry-wide thought leadership for highly visible projects, policies or high-impact initiatives in either scale or level of innovation 

  • Ensuring cross-functional support for executions by prioritizing and guiding product goals and influencing the strategic approach to the market/industry 

  • Guiding multiple teams to solve problems previously thought to be insurmountable while mentoring and developing senior talent 

  • Influencing team culture to be more ​inclusive, welcoming and candid – identifying and leading Nike Digital Design org, cross pillar and company-wide initiatives 

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

The organisation

Nike
  • Oregon, USA
  • 2000+ employees
  • Website

We use the power of sport to move the world

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