Senior Manager Merchandising FTW Running
- Herzogenaurach, Germany
- Full time
- Competitive
- 10th April 2026
Full Description
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.
Your mission
Drive the development and execution of the European merchandising strategy for Running Footwear, ensuring regional assortments are aligned with global product directives and tailored for all channels, including Wholesale, E-commerce, and Retail.
Oversee key elements of the Go-To-Market process and seasonal launch calendars for Running Footwear, collaborating closely with category marketing to guaranteetimelyand effective product launches.
Develop andoptimizemerchandising plans and assortments for Running Footwear,leveragingdata-driven insights from global initiatives, channel requirements, and consumer trends to support sales planning.
Adapt global Running Footwear assortments and guidelines to meet the unique needs of European clusters, ensuring selections resonate with local market demands and consumer preferences.
Manage and update regional product price lists for Running Footwearin accordance withglobal guidelines,maintainingdata accuracy across relevant systems.
Consolidateandvalidateforecasts from channel teams, ensuring Running Footwear projections meet global deadlines and financial targets.
Collaborate cross-functionally with Product, Sales, and Marketing teams to coordinate commercial activities for Running Footwear and contribute to channel segmentation strategies.
Monitor in-season performance of Running Footwear products, analyze sales data, and recommend adjustments tooptimizemargin and range efficiency.
Analyze European consumer behavior and market trends for Running Footwear, translating insights into actionable recommendations for the category.
Support the ongoing development and effectiveness of merchandising tools, processes, and team capabilities, fostering a high-performance culture within the Running Footwear merchandising team.
Your talent
- Bachelor’s degree in Business Administration, Marketing, Merchandising, Product Management, or a related field; aMaster’sdegree is a plus.
- 5–8 years of experience in merchandising, product management, or category management specifically within the running footwear segment, gained in international, multichannel retail or wholesale environments.
- Experience working in a matrixed global organization, ideally in the sporting goods industry with a focus on running footwear, or in fashion/consumer products sectors.
- Proven ability to coordinate Go-To-Market (GTM) processes, seasonal launch planning, and cross-functional routines for running footwear assortments.
- Demonstratedexpertisein assortment planning, forecasting, pricing, and product lifecycle management for running footwear,leveragingdata-driven insights and market trends.
- Experience collaborating cross-functionally with Supply Chain, Marketing, Sales, and Global Product teams to drive commercial and category initiatives for running footwear.
- Proficiencyin managing SMU, collaboration projects, and localized assortment customization, adapting global running footwear assortments to meet regional and cluster-specific needs.
- Strong understanding of European consumer behavior, retailer landscape, and ecommerce dynamics as they pertain to running footwear, with the ability to translate insights into actionable merchandising strategies.
Our principles
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and employs more than 20,000 people worldwide.
The organisation
- Sporting Goods & Apparel
- Herzogenaurach, Germany
- 2000+ employees
FOREVER is our mindset. FASTER is our attitude. Ready to write the future history of sports and culture? Join the #PUMAFam.
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