Senior Manager Merchandising Apparel Lifestyle

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

Your mission

• Drive the European Apparel Lifestyle merchandising strategy by aligning regional assortments with global direction and ensuring consumer‑relevant, brand‑elevatingrange ofchoices.

• Lead the seasonal Go‑To‑Market process by managing calendars, deadlines, and cross‑functional information flow to secure flawless execution.

• Shape regional merchandising plans byconsolidatinginsights, analyzing data, and translating global Lifestyle initiatives into actionable assortment decisions.

• Adapt global Apparel Lifestyle assortments and tools for European markets,validatingproduct selections and tailoring them to regional consumer needs.

• Ensure pricing accuracy and consistency across the region by managing system updates and aligning with global pricing frameworks.

• Consolidateand elevate channel forecasts to support financial expectations and ensuretimelysubmission to global stakeholders.

• Contribute analytical input to financial midterm planning through structured data collection, reporting, and budget preparation.

• Strengthen collaboration across Global Product, Sales, E‑Com, Retail, Marketing, and Operations by ensuring aligned information, documentation, and commercial readiness.

• Monitorin‑season performance, interpretsalesand margin trends, andidentifyopportunities or risks tooptimizethe Apparel Lifestyle business.

• Enhance operational excellence bymaintainingmerchandising tools, supporting SMU and collaboration initiatives, and coordinating executional tasks such as catalogue updates, sample management, and showroom readiness.

Your talent

• Bachelor’s degree inBusiness Administration, Marketing, Merchandising, Economics, Fashion Management, orrelatedfields.

• 5+years of relevant experiencein merchandising, product management, buying, planning, or category management within retail, wholesale, lifestyle, or sporting goods.

• Experience working withassortment planning, forecasting, pricing, and seasonal calendars in an international or matrix organization.

• Familiarity withglobal-to-local product processes, GTM cycles, andcross functionalworkflows (Sales, Marketing, Supply Chain, Global Product).

• Hands-on experience working withExcel, ERP/PLM systems, PIM tools, or merchandising planning platforms.

• UnderstandingEuropean consumerbehaviors, market differences, and channel dynamics (Wholesale,Ecom, Retail).

• Experience preparingproductcatalogs, price lists, sales tools, or supporting GTM preparations is an advantage.

Our principles

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and employs more than 20,000 people worldwide.