Senior Manager Ecommerce Buying

PURPOSE & OVERALL RELEVANCE FOR THE ORGANISATION:

This role is responsible for managingthe Digital Channel Inline & Value Range merchandising planning & buying in determining platform, article selection, article depth, In-season performance and timely providing sales analysis, trading to support the EC business, special online mega moment.

KEY RESPONSIBILITIES:

Pre-Season:

• Conduct historical analysis in terms of buying structure and provide proposals for key drivers & Top sellers.
• Deliver quantitative range feedback to Inline & VR BU on behalf of channel.
• Develop assortment plan for ECOM channels, inline & Value Range by platform & time phasing.
• Develop buy plan according to buying strategy, top down financial target, bottom up article level FCST according to business demanding.
• Brief CCA Models to mitigate Mega Moment Demand by CCS Trend Lane.
• OTB Tracking & Management by Season by month.

In-Season:

• Work closely with cross functional team to monitor ST% and product performance to have quick in-season react actions based on performance.
• Plan with logistics department shipment & delivery on schedule.
• Provide the ongoing product and category performance and quantitative analysis.
• Conduct analysis to develop mark down strategy & CRP guidance by month, support markdown and clearance process.

KPI

• Sell-Through %
• Channel Net Sales Target
• Channel inventory leveland stock turn
• Article ranking vs. Best Seller hit rate

KEY RELATIONSHIPS:

• Buying planning
• In season trading
• Product BU
• Demand planning
• Platform Operational team
• Marketing/ Studio A
• IT

KNOWLEDGE, SKILLS AND ABILITIES:

• Solid Data analyse skill 
• Solid product and merchandising knowledge with business sense.

• Well understanding on Digital business.

• Good communication and presentation skills.
• Learning and self-development.

REQUISITE EDUCATION, EXPERIENCE AND OTHER SKILL

• Bachelor degree required and advanced degree in business or related fields preferred.
• Minimum 6 years of work experience in merchandising planning / buying function.
• Good written and spoken in both English & Mandarin.

• Strong Excel skills and ability to develop useful models/tools.
• Good presentation and PPT skills.