Senior Manager Category Planning Global E-Commerce

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Your mission

• Build and maintain global master category templates and pages (CLPs), PLPs, and PDP aligned to seasonal priorities, franchise products and brand narratives

• Own the category’s “always-on” experience (layouts, components, banners, shoe finder, shop the look, SEO blogs)

• Pre‑construct scalable CMS components per UDS and organize assets in DAM/CMS for easy regional duplication

• Partner with Global Creative & Category Merch to integrate seasonal and campaign assets, refreshing templates for major global drops (e.g., World Cup, Football boot launches, Running seasonal packs)

• Pre‑assemble campaign entry points, coordinate global language requests, and ensure smooth handover to regional pods

• Provide clear “what can be edited locally” guidance, walkthroughs, and documentation for each seasonal update

• Create and QA global category templates (mobile responsiveness, image quality, SEO tagging)

• Review analytics to identify weak components, drop-offs, or content gaps

• Recommend structural improvements to the CMS team to enhance scalability

• Act as a senior point of reference within the Category Planning CoE, providing guidance, feedback and day-to-day support to junior planners and regional counterparts

• Support onboarding, capability building and best-practice sharing across the category community and contribute to ways of working that elevate planning quality, consistency and team effectiveness at scale.

Your talent

• Experience in CMS publishing (Sanity, SFCC Page Designer, SFCC BM and Magento)

• Understanding of merchandising flows (PDP/PLP logic, filters, product data)

• Comfortable reading wireframes and design specs (Figma preferred)

• SEO, metadata, and content tagging familiarity

• High attention to detail, strong communication & documentation skills

• Cross-functional collaboration with creative, tech, and merch teams

• Ability to manage multiple category calendars and deadlines

• 4-6 years of experience in eCommerce operations, Content or Category Management

• Experience in planning tools is a plus

• Category experience in footwear, apparel, or sports highly preferred, high interest in Sports and sporting goods.

Our principles

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.