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Senior Manager Brand Operations

  • Herzogenaurach, Germany
  • Full time
  • Competitive
  • 16th March 2026
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Full Description

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

Your mission

  • Partner with Global GTM Merchandising and x-div Operations team to ensure a smooth & aligned Go-To-Market process
  • Drive the operational process & milestones communication between Global GTM, Business Units and markets for key milestone meetings and the seasonal info packs (Presentations, Visual Line Plans, Flows, Calendars, Sell-in Tools etc.)
  • Lead projects which aim to standardize and improve transparency, workflow and communication with the markets and BU's
  • Take a leadership approach to ideating improvements and optimizations to the GTM processes
  • Lead by example by executing all tasks and projects with attention to detail and a heightened level of excellence
  • Provide business performance & FC reports for GTM/ BU across all product categories & key markets as needed to keep track of respective business development
  • Demonstrate ownership for all communication with the areas for all GTM divisional related queries
  • Contribute to & prepare the monthly newsletter & weekly updates content
  • Maintain the different systems with range information such as tiering of initiatives & ISDs.

Your talent

  • Minimum 5 years of experience in Planning (financial, demand, supply, merchandising) in mid-size organization
  • Professional skills in Excel and Power BI are a must have; skills in SQL, macro programming and AI coding is a plus
  • Good presentation skills
  • Analytical, organization, and problem-solving skills, with the ability to apply experience and knowledge to provide creative solutions to problems
  • Ability to multitask and evaluate multiple requests with multiple degrees of priority simultaneously
  • Collaboration and influencing skills with the ability to follow through on projects both cross functionally and vertically within the organization
  • Ability to execute processes and innovate to support Corporate Targets.

Our principles

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

The organisation

PUMA Logo
PUMA
  • Sporting Goods & Apparel
  • Herzogenaurach, Germany
  • 2000+ employees

FOREVER is our mindset. FASTER is our attitude. Ready to write the future history of sports and culture? Join the #PUMAFam.

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