Senior Lead - Visual Merchandiser APAC
- Shanghai, China
- Full time
- Competitive
- 3rd September 2025
Full Description
In short
As the Senior Lead – Visual Merchandising APAC, you will define and elevate On’s in-store visual merchasing experience across the region, driving innovation in visual storytelling and retail excellence. Your leadership will shape the future of our brand’s physical presence, ensuring every store delivers a compelling and cohesive brand experience.
Your Mission
- Strategic Leadership: Develop and execute APAC-wide VM strategies, ensuring alignment with global brand vision while adapting to regional market nuances.
- Team Development: Lead, mentor, and inspire high-performing VM teams across APAC, fostering creativity and operational excellence.
- VM Innovation: Spearhead mannequin styling, display concepts, and zoning plans for diverse store formats, ensuring consistency and impact.
- Guideline Excellence: Oversee the creation of seasonal, campaign, and special project VM guidelines, optimizing execution across all markets.
- Cross-Functional Collaboration: Partner with Brand Experience (BX), Product Merchandising, Commercial, and Creative Studio teams to ensure seamless, high-impact retail execution.
- Training & Enablement: Develop VM toolkits, workshops, and training programs to elevate execution standards and efficiency across APAC.
- Retail Storytelling: Build and nurture a community of VM specialists, challenging them to push creative boundaries and deliver exceptional in-store narratives.
Your story
- 8+ years of Visual Merchandising leadership, with a proven ability to develop and execute innovative VM strategies.
- A strong portfolio showcasing expertise in mannequin styling, retail zoning, and display innovation for premium/lifestyle brands.
- Deep APAC retail knowledge—understanding consumer behavior, market trends, and regional retail dynamics.
- Exceptional leadership—experience building and inspiring teams across diverse markets in a matrixed organization.
- Creative problem-solving—a strategic yet hands-on approach to VM, balancing brand aesthetics with commercial impact.
- Stakeholder mastery—ability to collaborate with cross-functional teams, agencies, and external partners to deliver excellence.
- Agility & adaptability—thrives in fast-paced environments, with a willingness to travel (~20%) across APAC.
- Fluency in English (written & spoken)
What to expect
We want to set everyone up for success, so here’s the lowdown on how we hire. Our process is a two-way street – bringing you into our culture, while helping us learn how you think.
Our full process can last about eight weeks from application to offer, because we care about getting it right. These steps explain how we usually do things.
Before you get started, feel free to consider if you want to work with us. Strange question? Well, we give people a lot of space to navigate their day-to-day and that style isn't for everyone. We want you to be passionate about what you do and be sure this is the right fit. Because when skills and passion combine – it creates that 'Wow' moment.
Step One
It starts with you...
You'll start by submitting your application to a specific role. We try to keep this step as simple as possible. We do get a lot of applications, but we review them all. We ask that you allow around 14 days for us to come back to you with a response. If you are a good fit to the role, someone will follow up with you within that window. If you didn't receive a reply, or were unsuccessful this time around, we encourage you to look for other possible matches at On.
Step Two
Interview with a recruiter
What ignites your spirit? This is where we’ll start getting to know all about you and what makes you tick – and it’s your first chance to get a feel for our culture. Chatting with a member of our talent team, you’ll learn more about On and how we work. We’ll learn about what motivates you and what you could bring to the team.
Step Three
Interview with a hiring manager
Ready to dig into the details? This second interview will be held with your future manager and will focus on the specifics of the job. Together you’ll delve into your unique skills and experiences and how they could be relevant at On. It's also a time to assess how you might feel working side-by-side. Bring any questions you have about the job, the team or anything else you might like to know – this is an open forum.
Step Four
The Case Study
What's your style? This task will help us understand how you think, face a challenge and give insight into your novel ideas. Designed to give everyone their best shot, your case study is based on something you might typically experience on the job. This is your chance to show us what you’ve got. So express yourself. Be you.
Step Five
The Experience Day
Your first taste of the Oniverse. This is a time to meet some of the people you'll be working closest with. In person or virtually, you'll get a feel for the day-to-day at On and the people who make it happen. You'll chat with a few potential teammates - the conversations will be as equally driven by the role and your experience as by our values. We believe how you do things is just as important as what you do.
Step Six
The Result
Are we a good fit? We’ll get together internally to share our feedback and decide if we’re a match. We know that job searching is a big time investment, so it’s not a decision we take lightly. It’s also time for you to reflect on the experience – are we the right place for you? No matter the outcome, we’ll give you meaningful feedback.
Step One:
It starts with you...
You'll start by submitting your application to a specific role.
We try to keep this step as simple as possible. We do get a lot of applications, but we review them all. We ask that you allow around 14 days for us to come back to you with a response. If you are a good fit to the role, someone will follow up with you within that window. If you didn't receive a reply, or were unsuccessful this time around, we encourage you to look for other possible matches at On.
The organisation
- Sporting Goods & Apparel
- Zurich, Switzerland
- 2000+ employees
- Website
Ignite the human spirit through movement
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