Senior Director, Commercial Operations, Advanced Product Ventures

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?

Amplify is a dynamic team within Advanced Product Ventures, dedicated to the rapid development and validation of innovative, technology-driven footwear solutions. Operating with a flexible and agile approach, Amplify leverages a streamlined internal structure and collaborates closely with cross-functional partners across Nike to drive prototype creation and breakthrough product innovation.

WHO YOU’LL WORK WITH

In close partnership with the GM, this role designs and implements the commercial operating model required to scale Amplify responsibly within Nike. The role unifies product portfolio strategy, marketing, sales, athlete* experience, and enterprise integration—while protecting the autonomy and speed required for a tech‑forward start‑up to thrive inside a large enterprise.

WHO WE ARE LOOKING FOR

• Bachelor’s degree in Business Management, Strategy, Organizational Leadership, or related field. Will accept any suitable combination of education, experience, or training.
• Minimum 10+ years of experience.
• Demonstrated success across product innovation, strategy, and go‑to‑market execution.
• Strong collaboration skills
• Proven ability to analyze market trends and competitive landscapes to inform strategic decisions.
• Experience leading cross-functional teams through complex change management initiatives.
• Expertise in developing and communicating clear, actionable strategic plans that align with organizational goals.
• Track record of successfully implementing strategies that drive growth, efficiency, or innovation.
• Strong financial acumen, including budgeting, forecasting, and performance measurement.
• Ability to foster an environment of continuous improvement and encourage creative problem-solving.
• Excellent stakeholder management and influence skills, including experience working with executive leadership.
• Adaptability to rapidly shifting priorities and emerging opportunities in fast-paced environments.
• Experience in digital transformation, leveraging technology to enhance business processes and outcomes.
• Advanced communication and presentation skills, capable of inspiring teams and aligning diverse groups around a shared vision.Ability to travel domestically and internationally – 25%.

WHAT YOU’LL WORK ON

• Product development strategy: Set the long‑term vision for portfolio expansion, including product lifecycle management, new product introduction, pricing strategies, and feature sets. Ground decisions in a deep understanding of athlete* needs, market and competitive insights, and clear product‑market fit.
• Sales: Develop and execute commercial strategies that drive profitable growth and market share. Identify and activate the right distribution channels and partners. Analyze global market dynamics to prioritize Geo rollout plans and sequencing.
• Marketing: Build and deliver a distinctive brand identity. Lead retail, digital, and event‑based activations, and establish a compelling online and social media presence that fuels demand and credibility.
• Athlete* experience: Obsess the premium, end‑to‑end experience required to launch a disruptive new product. Deliver best‑in‑class trialing opportunities, premium sales and onboarding, and differentiated after‑sales service and support.
• Business integration: Ensure Amplify elevates the Nike brand wherever possible—leveraging enterprise resources where they add value and operating independently where speed and focus matter most. Create a repeatable template for future Advanced Product

#LI-YR1

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.