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Product Manager Apparel Mens

  • Shanghai, China
  • Full time
  • Competitive
  • 8th March 2026
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Full Description

SPW APP (M4) Product Manager

Purpose & Overall Relevance for the Organization:

  • Bring consumer and market insights into range concepts
  • Create Product based on X-BU’s market Input: SPW, Training, SPSP  
  • Work closely with all creation functions (Design, Developer, Sourcing) to execute product Creation

Key Responsibilities:

  • Show understanding of the product creation process whilst managing all tasks within the given time frames, with special attention to speed to market
  • Proactively manage range direction and sharpen the creation direction within the local sportswear landscape to create leading products winning the market.
  • Work within cross-functional team and with interlinked departments to enable an efficient product creation process with an optimum product outcome
  • Actively execute short-lead time or Ad-hoc product Creation (e.g. existing fabrics or already developed/existing styles from global / supplier)
  • Understanding Apparel knowledge (material, technology, pattern) and capability to work closely with T1/T2 Factories
  • Proactively Capturing latest Market trend & Consumer insights, implement into Product creation
  • Actively Communicate with different BU, and execute Product creation based on their input
  • Prepare and present ranges and business-related topics - with respective audience in mind - by using relevant structure and content
  • Work independently on projects and follow up on project development, be proactive, flexible, solution driven to ensure project delivery.

Key Relationships:

  • Maintain a strong relationship and ensure constant dialogue/feedback with
    • business unit across : SPW, Training, Value Range
    • cross-functional team : Design, Developer, Materials, Costing, Planning

Knowledge, Skills and Abilities:

  • Communicate information clearly and effectively – negotiate skillfully
  • Cooperate well and effectively to maintain and develop trustful relationships
  • Deep product knowledge of product creation, consume and retail knowledge in regard to fulfill different needs within GCA market.
  • Work independently as well as part of a team, with self-motivation to drive results.
  • Plan and prioritize daily working time effectively with the ability to work in a fast paced environment
  • Fast and agile: work with multiple Request with un-planned Ad-hoc
  • Strong analytical skills, be solution driven and result oriented
  • Actively interested in lifestyle and/or fashion
  • Passion for sport

Requisite Education and Experience / Minimum Qualifications:

  • College degree, preferably in Project Management / marketing / business
  • 6-8 years Product Marketing or Project Management experience with APP, FTW or ACC background
  • Fluent in English
  • PC skills (MS Office programs, especially PowerPoint and Excel)

The organisation

Adidas
  • Sporting Goods & Apparel
  • Herzogenaurach, Germany
  • 2000+ employees
  • Website

Through sport, we have the power to change lives.

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