Principal Product Manager Ad Tech Inventory Monetization

The role: Principal Product Manager, Ad Tech (Inventory Monetization)

Genius Sports is building the next generation of sports advertising where real-time sports data, fan signals, and immersive formats create entirely new monetization opportunities across live and digital experiences.

We are looking for a Principal product leader to own the inventory monetization product layer of our advertising platform. This role is responsible for transforming our owned & operated inventory and emerging ad formats into scalable, repeatable revenue through programmatic, deal-based, and direct monetization.

Key Responsibilities

You will act as the product owner of monetization systems across Genius Sports. Defining how inventory is structured, packaged, priced, sold, and automated across all advertising surfaces. 

• Define and evolve Genius Sports’ inventory taxonomy and ad product catalog
• Standardize ad units, metadata, and schemas to enable scalable monetization. 
• Drive supply enablement & automation
• Generative creative system: Enable advertisers to activate new formats at scale with minimal operational friction.
• Act as the horizontal monetization owner across several Genius Sports Product lines. 

Position Requirements

• 7+ years of product management experience, with significant time spent on:
  • Ad tech platforms
  • Programmatic marketplaces
  • Ad serving/creative platforms 
• Proven track record owning platform-level systems, not just feature roadmaps. 
• Strong commercial instincts and comfort being accountable for revenue outcomes
• Ability to reason deeply about 
  • SSP / DSP architectures
  • Inventory schemas and APIs
  • Deal matching logic
  • Measurement pipelines and attribution
• Leadership & Collaboration
  • Systems thinker who can operate across multiple product teams.
  • Comfortable influencing senior stakeholders across Sales, Engineering, and Leadership.
  • Commercially opinionated, with the ability to say “no” in service of long-term scalability.
  • Trusted partner to engineers and credible counterpart to revenue teams.
  • Operates with a business-owner mindset.