Paid Social Media Manager

This role will work across a number of our core markets (Spain, Italy, France plus others) which means working on our La Liga, Ligue 1, Serie A and European competitions in those markets. If you're a football fanatic this is a great role for you.  

As our Paid Social Media Manager, you will own the end-to-end execution of our paid social campaigns. You will translate complex marketing objectives into high-performing ad sets across Meta, TikTok, X (Twitter), YouTube, and beyond. You’ll be responsible for scaling budgets efficiently while keeping your finger on the pulse of sports culture to make sure our creative hits home. 

Department

77-893 - Subscription - Digital Acquisition Media

Employment Type

Permanent - Full Time

Location

UK - London

Workplace type

Hybrid

What You'll Be Doing:

• Campaign Management: Build, launch, optimize, and scale paid social campaigns across Meta (Facebook/Instagram), TikTok, X, LinkedIn, and Pinterest. 
• Strategy & Planning: Develop full-funnel paid social strategies tailored to diverse client goals, from brand awareness to direct-response conversions. 
• Creative Collaboration: Work closely with design and copy teams to brief in high-converting ad assets. You’ll bring native sports-centric ideas to the table that resonate with die-hard fanbases. 
• Testing & Optimization: Run continuous A/B testing on audiences, creatives, landing pages, and bidding strategies. 
• Analytics & Reporting: Track performance daily. Build clear, client-facing reports that translate complex metrics (ROAS, CPA, CTR) into actionable business insights. 
• Budget Oversight: Safely manage and allocate multi-figure monthly ad spends across various accounts, ensuring zero underspend or overspend. 

Performance Metrics 

Your success in this role will be measured by: 

• Return on Ad Spend (ROAS) and Cost Per Acquisition (CPA) targets across key client accounts. 
• Efficiency and speed of campaign deployment within an agency environment. 
• Creative innovation—specifically your ability to leverage real-time sports trends into winning ad concepts. 

What You'll Bring:

• Multi market/ client background: Minimum 3+ years of hands-on experience managing paid social campaigns specifically within a fast-paced marketing or advertising agency. 
• Platform Expertise: Deep, technical knowledge of Meta Ads Manager and TikTok Ads Manager is required. Experience with X Ads, Pinterest, or Google/YouTube is a major plus. 
• The Sports Factor: You are an absolute sports lover. Whether it's football, basketball, soccer, F1, tennis, or niche sports—the broader and deeper your sports knowledge, the better. You understand fan psychology and sports culture inside and out. 
• Data-Driven Mindset: Strong analytical skills with advanced knowledge of Excel/Google Sheets, Google Analytics 4 (GA4), and modern attribution challenges. 
• Client-Facing Confidence: Experience directly managing client relationships, presenting reports, and pitches with clarity and enthusiasm. 

Benefits

Benefits include access to DAZN, 25 days’ annual leave (increasing by 3 days after 3 years), private medical insurance, life assurance, pension contributions up to 5%, family friendly community including enhanced parental leave, electric vehicle benefit option, learning and development resources, opportunity for flexible working, and access to our internal speaker series and events.

About DAZN

At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So, if you want to push boundaries and make an impact, DAZN is the place to be. 

As part of our team, you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop. 

DAZN VALUES – THE ‘HOW’ IN WHAT WE DO:  

Agility and creativity fuel growth and innovation, to Make It Happen. 

Prioritising what matters drives progress and positive outcomes, Focusing On Impact. 

Collective ambition builds optimism and success, in order to Win As One. 

At DAZN, we are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard. This means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities. 

If you’d like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.

Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.

We look forward to hearing from you.