Media Associate - Paid Media

Laundry Service is a full-service marketing agency building relationships between people and brands. We help brands craft a meaningful role in culture across lifestyle, sports, music, technology and entertainment spaces. Our team delivers on strategy, creative, production, media buying and influencer management completely in-house. Laundry Service is a Wasserman company – learn more at 247laundryservice.com.

Wasserman operates at the epicenter of sports, music, entertainment and culture, serving talent, brands and properties on a global scale. Headquartered in Los Angeles, Wasserman's presence spans 27 countries and more than 66 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com.

Job Description

Laundry Service seeks a Media Associate to support paid social media efforts for a financial services client. The ideal candidate sees the art and science it takes to engage consumers.

As the Media Associate, you will be responsible for activating, managing and optimizing paid social campaigns. You will work with the team to help implement best practices, monitor the latest trends, and report on results that have tangible business impact to our clients. You should have an amazing attention to detail, a proactive attitude, and be able to take ownership over different projects and responsibilities.

RESPONSIBILITIES:

Manage and execute day to day paid social media campaign strategy, maintaining budgets, building and executing campaigns, and monitoring campaign perofrmance in support of client goals and innovation

Develop strong working relationships with vendors to stay up to date on new ad offerings and test and learn opportunities

Analyze data to write insights and recommendations in media reports that will help inform client action

Identify the variables that can be optimized and execute optimization

Assist Senior Media Strategist and Media Director with creating media plans to achieve client goals

Daily use of reporting, analytics, and trend tools, including but not limited to Facebook/Instagram, TikTok, X, LinkedIn, Pinterest and Snapchat.

REQUIREMENTS

1-2+ years' experience in social platform buying experience

Comfort navigating and building campaigns from the Ads Managers of at least 1-2 paid social platforms, or have relevant experience within other self-serve platforms

A demonstrated passion for and understanding of ad offerings and paid capabilities across Social Media vendors

An elevated mathematical/analytical aptitude with comfortability using Excel

Ability to pull reports from the platform ads manager to inform insights and build client-facing decks

Commitment to excellence — due diligence to ensure all projects are completed with a high level of quality, working nonstandard hours when necessary, anticipating issues and communicating with diplomacy, identifying emerging platforms and trends to drive innovation

Base salary range: $60k-66,560 plus bonus potential if applicable for role.

Actual base salary is dependent on several factors including but not limited to; market dynamics, location and region, experience, specialized skills/training (education), level of responsibility, budgetary considerations, tenure at the company (for current employees), etc. The salary range listed is just one component of the total compensation package for employees. Compensation decisions are dependent on circumstances of each role

Wasserman does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.