Manager Sales, Key Account (Golf)

Purpose & Overall Relevance for the Organization:

• To achieve accounts sales target; Deliver business results that meet the company financial goals and build the brand closely with Key Accounts to achieve top Apparel and Footwear in Key Accounts stores
• To manage and monitor regional sales processes that lead to a satisfactory development of the best channel distribution network
• Drive the overall business channels for aG Brand Thailand. To manage the development, selection and planning of seasonal products for Brand aG Thailand.

Key Responsibilities:

Sales Planning

• Own the core annual sales plan for the responsible accounts. Work with Senior Manager, Commercial and Director, Commercial to develop the annual core business plan including POS expansion, assortment Planning and retail operations plan to achieve the best POS expansion, productivity and consumer satisfaction for responsible accounts
• Prepare for core future order sales program based on sales policies and SI, ST data analysis
• Forecast core product flow by season for all accounts in the market based on historical product flow and selling points
• Manage and execute core sales plan for responsible accounts
• Control core inventory ratio and structure
• Manage and maintain a healthy A/R balance
• Execute and follow up on future order sales / shipping plan of core channel by season

Seasonal Product Range Development, Selection and Planning (adidasGolf)

1. to identify market segment, market trend, consumer preference and competitors’ strategies relevant to the local market and aG business
2. Providing product requirement & forecast to Product Team,  to facilitate development of market specific product ranges & retail intro schedule for various channels in order to improve sell-in, sell-through & SKU efficiencySeasonal Sell-in & Order Consolidation (adidasGolf)
3. Lead the team in preparation for seasonal sell-in meeting with the support of marketing  team – date setting, venue set-up preparation, screen presentation materials, fashion show, catalogue & other literatures
4. Confirmation on final seasonal purchase plan jointly with Senior Manager.

aG Inventory Control and Clearance

1. • 1. proactive monitoring of stock level and driving sell-through of slow moving current season items to minimize aged stock
     2. efficient clearance of season -1 stock via local clearance channel
     3. clearance of season -2 stock via selling to other countries in the region and ACIM à full compliance to regional inventory control policy & directives

Key Relationships:

• Key Accounts
• Regional Functional Teams (Product, Marketing, Finance, Operation, etc)
• adidasGolf Sales team
• Shared Services
• Local Media, VIPs and Influencers

Knowledge, Skills and Abilities:

• Strategic Planning and overall management skill
• Strong leadership, persuasiveness and people management skill
• Tolerance to stress, high energy and strong job ownership
• High degree of integrity and loyalty
• Team player, demonstrating interests in training, coaching and motivating subordinates
• Business acumen
• Data analysis skills, planning skills
• Communication skills, relationship management and empathy
• Sales skills and customer service knowledge
• Negotiation skills

Requisite Education and Experience / Minimum Qualifications:

At least 3 years working experience in Distribution / Sales - related environment for multi-national consumer brand company

A passion for and an understanding of SPORTS and GOLF

Strong communication and influence skill

Good analysis and computer skill

University degree

KPI

• SI
  • Net Sales
  • Net Margin
  • Category SOB
• POS: Net # of POS Opening
• ST
  • ST Scale Growth
  • Trade Inventory
  • Comp. Store Growth
• Customer Management
  • Customer Satisfaction
• Product
  • Mandatory Range Realization
• Key Account
  • Key Account net sales
  • Key Account POS Opening
  • New Store Opening
• Budget: Sales Budget Management