Manager EMarketing - Connected Commerce

Fanatics, Inc. is seeking a hands-on, strategic eCommerce professional to help scale our rapidly growing Dropship and Marketplace business, a critical part of our Connected Commerce strategy.

In this role, you’ll own the growth and integration of our marketplace and dropship programs across platforms like Amazon, eBay, Walmart, and others. You’ll collaborate cross-functionally with teams in Fulfillment, Technology, Customer Service, and Accounting to drive seamless operations, efficiency, and results.

We’re looking for someone who combines strategic thinking with technical execution, a problem-solver who can manage complex integrations, optimize listings, and uncover insights through data and analytics. You’ll be the connective tissue between internal stakeholders and external partners, ensuring programs launch smoothly and scale successfully.

Key Responsibilities:

• Lead and collaborate across teams to deliver the overall Marketplace and Dropship strategy, managing integrations from end to end and ensuring seamless execution.
• Coordinate with senior stakeholders across business units to achieve project goals, while managing product listing creation, optimization, and overall channel performance.
• Provide detailed insights through daily, weekly, and monthly reporting, identifying key metrics to guide advertising, operational, and strategic decisions.
• Build, manage, and maintain relationships with third-party partners, agencies, and internal teams, fostering collaboration and accountability.
• Lead and develop team members by sharing Marketplace expertise, providing guidance, and promoting best practices across the organization.
• Partner with the Feeds Marketing, Product, Analytics, and Business Intelligence teams to enhance technical processes, ensure feature rollouts, and create actionable reporting (Omniture, Channel Advisor, Google Ads, Tableau, SQL, Excel).
• Collaborate with other channel managers to build a strong Marketplace roadmap that delivers on revenue, ROI, and KPI goals.
• Conduct ongoing competitor monitoring and benchmarking, driving innovation and identifying new trends and initiatives that advance the business.
• Perform additional duties or responsibilities as required by management.

Requirements:

• 4+ years of experience in Marketplace and/or Dropship environments (preferably apparel) with hands-on familiarity using integration platforms such as Channel Advisor, DSCO, CommerceHub, BigCommerce, or Shopify.
• Proven ability to leverage dropship selling models, manage large product catalogs, and apply data-driven insights to improve performance. 
• Strong understanding of Dropship/Marketplace operations, paid advertising channels, and business reporting.
• Excellent analytical and quantitative skills; experience using qualitative and quantitative analysis methods.
• Highly collaborative, with experience working cross-functionally with technology, product, and development teams to deliver enhancements and improvements.
• Adaptable and detail-oriented, with the ability to multitask, prioritize, and perform under tight deadlines across multiple time zones.
• Advanced proficiency in Microsoft Office (especially Excel, Word, and PowerPoint) and comfort working with analytics tools and platforms.
• Commitment to ongoing learning and staying current on marketplace trends and best practices.
• Comfortable leading teams remotely; passion for sports and eCommerce is a plus.
• Willingness to work outside normal business hours during major sporting events (e.g., Super Bowl, College Championships, Stanley Cup).
• Bachelor’s degree preferred.

This is a rare opportunity to make an immediate impact within a high-growth, global brand, joining a world-class eMarketing team focused on innovation and execution. You’ll gain exposure to advanced analytics, digital marketing strategy, and industry-leading tools, while helping shape the future of Fanatics’ online marketplace and dropship ecosystem.

At Fanatics, we value transparency and honesty. If you don’t meet every single requirement, that’s okay, we still want to hear from you! We believe in the power of diverse experiences and talents. If you’re excited about the role and confident that you can contribute, don’t hesitate to apply. We’re genuinely interested in how your unique skills and perspective can help us build something amazing together.

Where You’ll Work and What’s required:

• Fast-paced team environment with exposure to multiple aspects of digital marketing
• Hybrid work environment with flexibility between 3 days in office and 2 days remote work

What’s in it for you:

• Culture: Join a team where you're surrounded by top-tier talent, driven by a shared passion to relentlessly enhance the fan experience. With a focus on collaboration, support, and continuous development, you’ll be empowered to help shape a our culture that celebrates both individual and team successes.

The salary for this position is between $107,500 - $130,000 per year, in compliance with California’s salary transparency requirements. This range reflects the expected compensation based on qualifications, experience, and location.

Benefits: We provide a wide range of health, financial, legal, and development assistance, including wellness programs with fitness and weight management partners, paid maternity paternity leave, and infertility treatment. Additionally, we offer flexible time off to help you recharge, along with a competitive 401k plan to support your financial future. At Fanatics, we’re dedicated to supporting you in all aspects of work and life.

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally. 

Fanatics Commerce is a leading designer, manufacturer, and seller of licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods. It operates a vertically-integrated platform of digital and physical capabilities for leading sports leagues, teams, colleges, and associations globally – as well as its flagship site, www.fanatics.com.

Fanatics Commerce has a broad range of online, sports venue, and vertical apparel partnerships worldwide, including comprehensive partnerships with leading leagues, teams, colleges, and sports organizations across the world—including the NFL, NBA, MLB, NHL, MLS, Formula 1, and Australian Football League (AFL); the Dallas Cowboys, Golden State Warriors, Paris Saint-Germain, Manchester United, Chelsea FC, and Tokyo Giants; the University of Notre Dame, University of Alabama, and University of Texas; the International Olympic Committee (IOC), England Rugby, and the Union of European Football Associations (UEFA).

At Fanatics Commerce, we infuse our BOLD Leadership Principles in everything we do:
· Build Championship Teams
· Obsessed with Fans
· Limitless Entrepreneurial Spirit
· Determined and Relentless Mindset