Lead Sports Marketing Specialist, Pacific
- Melbourne, Australia
- Full time
- Competitive
- 14th November 2025
Full Description
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.
WHO YOU’LL WORK WITH
This role will report to the Director of Sports Marketing Pacific and collaborate with Sports Marketing, Brand Marketing, Marketplace, and cross-functional teams both locally and globally to align efforts with brand and business goals. You will also engage externally with athletes, agents, team personnel, and industry stakeholders whilst seeking to understand additional marketplace opportunities.
WHO WE ARE LOOKING FOR
As Nike Pacific continues to evolve its Sports Marketing team, we are seeking a dynamic professional who will play a key role in driving the strategic vision for Growth Sports, Olympics, Paralympics, and Court (Tennis), with the potential to expand into additional sporting categories. The successful candidate will be a results-driven, relationship-oriented leader, deeply committed to enhancing athlete experiences and delivering impactful brand and portfolio development. The successful candidate thrives in fast-paced environments, possess industry knowledge and business acumen, and are passionate about supporting athletes throughout their journey. The ideal candidate is inclusive, collaborative, and strategic—able to align cross-functional teams through problem-solving and strong communication, while maintaining operational discipline and delivering results.
- Minimum 8-10 years’ experience in Sports Marketing, Brand Marketing, or similar field (at least 5 years essential). Bachelor’s degree in Sports Marketing or related discipline, or equivalent combination of education and experience.
- Exceptional relationship-building skills with athletes, coaches, agents, and industry stakeholders.
- Expertise in portfolio management, critical thinking, negotiation, and independent decision-making.
- Ability to develop and utilise partnerships, driving deeper integration across athlete services, innovation, brand storytelling.
- Strong business and financial acumen, including budget management and execution of strategic initiatives and SAP experience.
- Demonstrated success in leading complex, high-impact projects, with operational discipline and enterprise thinking.
WHAT YOU’LL WORK ON
Guided by the fundamentals of Seek, Sign, Serve, and aligned to Nike’s strategic objectives, your primary mission is to identify and nurture athletes and teams capable of driving significant business impact both locally and globally. By building strong relationships and supporting talent on their journey to national recognition and cultural relevance, you elevate the brand’s presence across the industry.
- Scout, sign, and serve athletes in line with brand and business priorities. Making invest/divest decisions to optimise resources and ensure sustainable and competitive portfolio.
- Drive the athlete marketing strategy, by collaborating with internal teams to create tailored athlete plans and leveraging contractual rights to strengthen consumer engagement and return on investment.
- Maintain up-to-date records of athlete data, budgets, product forecasts, inventory, and delivery processes for athlete initiatives.
- Work across marketing, product, and business functions for unified and impactful partnerships & experience in relation to right athlete, right product & right moment.
- Foster long-term relationships with athletes, agents, coaches, and stakeholders, ensuring partnerships uphold company values such as sustainability, diversity, and equality.
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
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