Lead, Regional Retail Marketing Integration, NA

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?

WHO WE ARE LOOKING FOR

We’re looking for a Lead, Regional Retail Marketing Integrator who strengthens how Nike shows up in secondary markets across North America. Partnering closely with the Regional Integrated Retail Marketing leader, this role helps shape regional perspective, driving brand impact against the rhythm of sport and ensuring local market insights inform geo direction and decision‑making.

Partnership with the Regional Leader

• Operate as a trusted brand thought partner and strategic extension of the Regional leader

• Partner with the Regional leader to shape and maintain a clear pulse on the rhythm of sport in secondary cities, grounded in culture, sport, community, and consumer behavior

• Support executive‑level communication and brand vision by framing regional narratives, updates, and points of view for leadership and cross‑functional audiences

• Enable the Regional Leader to operate at altitude while staying closely connected to what’s happening across markets

• Work across the IRM leadership team (Retail Brand & Account Marketing) to streamline communication, requests, and orchestration.

Secondary Market Orchestration

• Support the Regional leader in the orchestration of secondary markets, ensuring the Expert roles and city pods are appropriately briefed into geo brands plans and key seasonal and seasonless moments.

• Aggregate rhythm of sport calendars across secondary cities to create a clear view of priorities, focus areas, and momentum.

• Drive integration of secondary city plans back into the geo matrix - including Sports Marketing, Account Marketing, Retail Marketing, Brand, Creative, Digital and Media teams (ex, aggregation, creation and submission of athlete request briefs to Sports Marketing).

• Surface cross‑city patterns, opportunities, and gaps that inform strategy and leadership decisions.

• Deliver sport and community led insights from secondary cities back into geo teams, including marketing, sales, merch, etc.

WHO YOU’LL WORK WITH

You will work fluidly across North America with:

• Regional Marketing leadership

• Expert roles and their city pods

• Brand Management

• Integrated Retail Marketing

• Sports Marketing

• Marketplace and City partners

WHAT YOU BRING

• Bachelors degree in related field, or equivalent combination of education, training and experience

• 5+ years of experience in Marketing, Brand, City, or Marketplace‑facing roles

• Strong brand experience and a deep appreciation for sport, culture, and how Nike shows up locally

• Making brand strategies real in service of consumer energy

• Strong ability to organize complexity and shape leadership perspective

• Clear, confident communication and framing skills

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.