Lead, Internal Communications
- Baltimore, USA
- Full time
- Competitive
- 11th December 2025
Full Description
Values & Innovation
At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.
Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.
Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.
Purpose of Role
The Lead, Internal Communications will be a key contributor in engaging, inspiring, and empowering our teammates across the globe through compelling communications. This role will work with the Director of Internal Communications to shape and deliver impactful messaging that supports key business, brand, product, athlete, partnership and purpose-driven initiatives.
The Lead will build and execute innovative communications tactics to elevate and champion the brand with our teammates. They will develop strategy and messaging, and design content that will support company-wide initiatives, programs, events, campaigns and announcements that drive impact, engagement and UA’s culture.
If you’re a strategic storyteller, detail-oriented communicator, and engagement champion who loves crafting messages, managing channels, and designing experiences that connects teammates, this is the role for you.
Your Impact
- Design for the Audience: Manage content development, design, and maintenance of internal communication platforms including global Town Halls, intranet site, newsletter, email, video, MS Teams and more.
- Coordinate the Editorial Calendar: Manage and maintain a strategic calendar to align internal messaging with product drops, athlete moments, brand campaigns, and cultural tentpoles in alignment with broader brand narratives.
- Elevate the Work: Identify and implement innovative content strategies that reflect cultural relevance and visual storytelling through digital media.
- Support Proactive Storytelling: Craft rich and compelling stories that resonate with teammates and reinforce UA’s mission and values.
- Connect the Dots: Partner with leadership team and cross-functional partners to bring company goals, values and vision to life internally.
- Track the Play: Measure and report on the effectiveness of communication projects to identify opportunities for improvement.
Qualifications
- Bachelor's degree with typically 8 years of relevant experience or master's degree with typically 6 years of relevant experience or typically 12 years of relevant work experience without a degree.
- Excellent writing and editing abilities with a focus on relevance and audience engagement.
- Skilled in editorial planning, project management, and meeting tight deadlines.
- Passionate about sports, digital culture, and impactful storytelling that inspires.
- Working knowledge of Microsoft Office suite: Outlook, Word, Excel and PowerPoint SharePoint
- Experience in Salesforce Marketing Cloud is a plus
- Video content development experience is a plus
Workplace Location
- Location: This individual must reside within commuting distance from our Baltimore HQ office.
- Work Schedule: This role follows a hybrid work schedule, requiring 4 days in-office per week.
- Travel: minimal
- Licenses/Certifications: N/A
- Sponsorship Eligibility: UA does not offer sponsorship of job applicants for employment-based work authorization for this position at this time.
Relocation
- No relocation provided
Base Compensation
$97,459.09-$121,823.87 USD
Most new hires fall within this range and have the opportunity to earn more over time. Initial placement within the salary range, however, is based on an individual's relevant knowledge, skills and experience for the position. UA is committed to helping our teammates succeed and advance in their careers. Base salary is only one component of our competitive Total Rewards package.
Benefits & Perks
- Paid "UA Give Back" Volunteer Days: Work alongside your team to support initiatives in your local community
- Under Armour Merchandise Discounts
- Competitive 401(k) plan matching
- Maternity and Parental Leave for eligible and FMLA-eligible teammates
- Health & fitness benefits, discounts and resources- We offer teammates across the country programs to promote physical activity and overall well-being
Our Commitment to Equal Opportunity
The organisation
- Sporting Goods & Apparel
- Baltimore, Maryland USA
- 2000+ employees
- Website
Under Armour Makes You Better.
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