Lead, Brand Marketing, Energy, Jordan GC
- Shanghai, China
- Full time
- Competitive
- 19th March 2026
Full Description
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.
We are creating a Lead, Brand Marketing, Energy, Jordan GC role for GC Jordan Energy Marketing, as an integral part of the team that seeks, connections, serves & collaborates with the most creative and future forward communities and partners for the right moments to explore and create the future of the Brand.
The ideal candidate demonstrates cultural savvy and strategic thought capabilities, with a deep knowledge of our target consumer (the “agitator”) and who is influencing this consumer. We are looking for someone who can suggest innovative, imaginative, and resourceful ways to solve problems, overcome obstacles and take Jordan Brand into new territory.
In this role, you will be able to challenge outdated rules, the status quo, and traditional thinking to accelerate our distinction within the energy industry. You will create multiplier maps, clear plans, and journeys for our partners, always putting the consumer at the center.
Responsibilities will include:
- Deliver and lead journeys across product, service & projects for partners. Support in nurturing and managing relationships with key Jordan Brand partners (including brands, catalysts, and NBHD).
- Constantly map & evaluate our relationships, partnerships, and moments based on consumer realities.
- Build strategies and actionable plans for partners and key energy moments
WHAT YOU BRING
⁃ 5+ years of experience in marketing, delivering integrated marketing plans and execution.
⁃ 2+ years of experience in energy, fashion, catalyst marketing or design.
⁃ Demonstrated ability of developing marketing plans
⁃ Existing network across brands, creatives and industry leaders in the youth culture world.
⁃ Self-starter who thrives in a fast-paced, agile culture - someone who embraces and leads through change and ambiguity.
⁃ Excellent relationship building and management skills; knows how to influence working teams and key partners.
⁃ Strong cultural acumen of consumer communities, art, music, streetwear, the athletic industry, entertainment industry, NBHD retail, and competitive trends in the marketplace.
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
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