Ironman Italy Social Media & Communications Freelance

Social Media & Communications (m/f/d) – IRONMAN Italy

About The IRONMAN Group

At The IRONMAN Group, our purpose is clear: to inspire people to unlock their greatest potential through sport, pushing beyond limits to become the fullest expression of human achievement. Through our BE ICONIC vision, we are building the most loved brands, producing the world’s most inspiring events, and fostering deeply engaged communities that change lives. By 2028, we aim to empower over a million athletes to cross a finish line each year and inspire a billion people worldwide through the power of the human spirit.

As part of our team, you’ll join a high-performance, caring culture where innovation thrives, communities are uplifted, and every achievement, big or small, is celebrated. You’ll help shape experiences that fill hearts, consume minds, and enrich souls. This is more than a job. It’s a chance to be part of a global movement, to lead from the front, and to leave a legacy. Together, we create moments that last a lifetime.

The IRONMAN Group is the world's largest operator of mass participation sports, delivering over 200+ events a year across 55+ countries thanks to a passionate global team.

Position: Social Media & Communications (m/f/d)

Location: IRONMAN Italy

Type: Freelance Contract Basis

What You’ll Be Doing

Step into a role where no two days are the same, and your impact is felt far beyond your desk. You will:

• Manage IRONMAN Italy social media channels on a day-to-day basis, including content creation, community management, and execution of content strategies across social platforms.
• Plan and execute social media strategies for IRONMAN in Italy, providing learnings, feedback, and guidance to relevant stakeholders.
• Actively engage with athlete communities to deliver exceptional social experiences and strengthen brand reputation.
• Travel to IRONMAN and IRONMAN 70.3 events in Italy to translate the magic of race experiences to social media through live coverage, working with media team content and creating on-site content.
• Report on social media performance and provide recommendations for optimization based on results.
• Maintain digital content libraries and social media tools to stay current with evolving platforms.
• Coordinate with content creators and ambassadors to amplify engagement and support social media strategies.
• Brainstorm and execute innovative social strategies, test new platforms, and explore social monetization opportunities.
• Develop a deep understanding of the athlete journey and lifecycle to inform social marketing executions.
• Support local PR activations and maintain relationships with media outlets.
• Manage communications in Italian and support translations for PR, social media, and athlete communications.

What You Bring to the Team

We’re looking for someone who doesn’t just tick boxes, but thrives in our fast-paced, global environment. Ideally, you have:

• In-depth knowledge of Italian culture, consumer behavior, and trends
• 3-5 years of related experience in social media marketing or content creation
• Excellent communication skills in English & Italian and strong attention to detail
• Content creation skills that include copywriting and creative design, including video production and editing for social media (Adobe Creative Cloud applications, Capcut, Edits)
• Tech savviness and an affinity for the world of content creation
• Strong time management and ability to work in teams as well as independently
• Strong interpersonal skills – builds effective working relationships on all levels
• Ability to work 10-12 hours weekly
• Ability to work some non-traditional hours

Why You’ll Love Working With Us

• A culture you can feel – Step into an open, modern, and friendly environment where teamwork crosses borders and cultures and ANYTHING IS POSSIBLE.
• The world is your office – Travel the globe while contributing to world-class events and thrilling international projects.
• A proactive work environment - Opportunity to be creative in your work and the possibility to develop your own ideas and concepts.
• A Learning opportunity - A fast and progressive development of skills, with the opportunity to take on operational responsibilities during events.

We are looking forward to receiving your application including your CV and cover letter.

To apply, click on the 'Apply' button to the right of this page.