Field Sales Executive

Hey! We're Huel, and we're pleased to meet you

Our culture thrives on high performance, and we set the bar high for new Hueligans who join us.

The role

As the face of Huel in your territory, you’ll drive brand growth with independent retailers and grocery store managers, increasing visibility at key sites across the Home Counties. You’ll secure new listings, hit monthly activation targets, and achieve weekly sales goals by identifying new stockists. Building strong relationships with store teams, you’ll expand our in-store presence through merchandising, sampling, and team training.

The role is mainly field-based, with half a day per week working from home and one day per month in our Tring, Hertfordshire office for training and team meetings.

• Researching and planning: locating the best stores for our products to be sold in.
• Lead generation: Generating leads, landing new listings & driving cash & carry sales. You will seek new sales opportunities under the guidance of your manager.
• Relationship building: Identify decision makers for new stores and build brilliant relationships with every store manager and customer, as the key face of the Huel brand.
• Excellent Execution: you will be working on multiple leads and new listings to hit your monthly targets, a high level of organisation is required.
• Pipeline and Sales Reporting: Weekly and monthly reporting on area and account performance vs targets, pipeline development, and reference back to objectives to ensure we are on-track to hit our goals. Spotting under performance and putting plans in place to rectify is equally important.

What we're looking for in you

• This role is ideal for someone with 1–2 years of experience in a similar field-based sales role, or someone ready to step up and take on more ownership and a larger territory.
• Hustle hard and work fast: Energy and enthusiasm to roll up your sleeves and get involved from day one.
• Take ownership: Organised self-starter, you will be given support & the tools, but the onus is on you to plan your own diary and manage your own workload. Must be comfortable working alone.
• Full clean UK driving license is essential - you will be provided with a Huel Van.
• Engaging & persuasive communication skills, a natural relationship builder.
• Results driven & tenacious: a strong desire to hunt down the best retail accounts and land and drive listings.

And as always, we’re on the lookout for new Hueligans who love a fast-paced environment and are always striving to be their best. We want people who aren’t afraid to think differently and push boundaries. If you’re all about setting big goals and believe that amazing things happen through creativity and teamwork, you’ll fit right in at Huel!

What do we offer in return?

We know that at times, our teams face demanding pressures, and exceptional effort deserves meaningful rewards. That's why we've created a world-class perks and benefits program designed to support our Hueligans in achieving their best, both professionally and personally, while celebrating the global impact they're making!

Hybrid working - We spend Mondays, Tuesdays and Thursdays in the office together. The remaining two days have the option to be worked from home.

30 days annual leave PLUS bank holidays

Free Huel to keep you going

Dog friendly office

Paid Volunteering Days

️ Free on-site gym at Tring HQ with free classes, and we will give you your own nutrition plan.

Free on-site wellness area at Tring HQ, offering infrared saunas and an ice bath

Private Medical and Health insurance for you and your loved ones, including free life insurance covering up to 4x your salary

Electric Car Scheme 

Enhanced Family Leave

Workplace Nursery Scheme

Huel Academy

Paid Employee Referral Scheme

Biannual events to celebrate success - Have you heard about Huelchella?

We are Hueligans

We know that diversity isn't just important; it’s essential, and it makes us stronger. We're all about embracing our differences, celebrating what makes us unique, and bringing together Hueligans from all walks of life.