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Director, Partnership Sales (creator, Gaming)

  • New York, USA
  • Competitive
  • 11th January 2025
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Full Description

SPORTFIVE utilizes the unique emotional power of sports to create and enable pioneering partnerships in sports. By delivering responsible commercialization, full-service solutions and long-term value for all stakeholders in sports, SPORTFIVE strategically and creatively connects brands, rightsholders, media platforms and fans by leveraging a global network paired with decades of experience and entrepreneurial spirit. As a market leader with customer centricity and vast data intelligence at its core, SPORTFIVE leads the sports business into the future through its digital solutions and aims to be the most progressive and respected partner in sports.

SPORTFIVE operates as an international sports business and marketing agency with a global mindset and network of over 1,200 local experts based in 15 countries active in football, golf, e-sports, motorsport, handball, tennis, American football and many more.

Job Title: Director, Partnership Sales - Gaming, Creator and Esports

Team and Job Overview

SPORTFIVE is seeking a highly motivated seller to add to our US-based gaming, creator and esports division. The Director, Partnership Sales has the primary responsibility for revenue generation by creating sales opportunities, developing partnership proposals, and supporting the broader team in achieving the successful sales of esports and gaming products and services - including digital media, custom content, content creator activation, and in-game sponsorships

Responsibilities:

  • Develop, lead and manage sales pitch process, including proposal development, pitch presentations(s), negotiation of terms and contract completion
  • Conduct smart, proactive, strategic outreach to potential brand clients and their key stakeholders, with a great deal of focus on prospecting media agencies and media buyers within brands
  • Build and maintain an active pipeline of prospects by using macro and micro market trends, sound product knowledge and deep understanding of brand marketing to strategically identify relevant clients
  • Monitor all relevant media and trade journals to identify new esports business sector opportunities
  • Manage RFIs/RFPs – working with internal business leaders to ensure deadlines met and best work product is presented
  • Work with internal stakeholders to support thought leadership for and promotion of SPORTFIVE gaming business unit growth
  • Work closely with S5 HQ Germany to develop key value propositions, product opportunities, sales materials, and data/insight analytics, to ensure sales propositions are robust and compelling
  • Liaise with SPORTFIVE international territories and subsidiary agencies where necessary to work collaboratively on relevant projects
  • Work with internal CRM team to manage reporting

Qualifications:

  • 7+ years of gaming and esports-specific or relevant property and/or agency experience, across digital media and entertainment
  • Ideal candidate would have experience with digital media-centric partnership sales and possess a strong understanding of rightsholder development and management
  • This role requires an aggressive approach to sales, with extensive knowledge of the media landscape, in addition to a basic understanding of gaming and esports
  • Must maintain a proven track record of generating revenue with consistent, positive results
  • Background in clients and agency leads that buy MCN pre-roll on YouTube a plus
  • Possess a working knowledge of media and content development
  • Domestic and some international travel may be required for this role
  • Must have strong verbal, written and presentation skills
  • Deadline driven, organized and able to multi-task.
  • Proficient in Microsoft office and sales CRM

Compensation
Salary Range: $120,000-140,000
SPORTFIVE is providing the compensation range it might pay for this position. The rate of pay offered will be dependent on the successful applicant's education, experience, knowledge, skills, and abilities in addition to internal equity and geographic location.

Benefits
Working atSPORTFIVE provides a comprehensive suite of benefits including medical, dental, vision and retirement savings.

Affordable employee medical premiums starting at $30.90 per month (highest deductible) to $165.77 per month (lowest deductible).

Employees start at 10 vacation days per year (increasing with seniority) plus 20 paid holidays.

401(k) with matching up to $4,000 per year.

Nearest Major Market: Manhattan
Nearest Secondary Market: New York City

The organisation

SPORTFIVE Logo
SPORTFIVE
  • Agencies
  • Hamburg, Germany
  • 2000+ employees
  • Website

SPORTFIVE is one of the leading sports business agencies with more than 1,100 employees worldwide. As the overall marketing partner of 17 professional…

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