Category Specialist - High Street & Value Retail

Red Bull UK is currently recruiting for a Category Specialist - High Street & Value Retail on a 6 months FTC to be based in London, UK. 

To drive Total Soft Drinks and Energy category sales and profit within High Street and Value retail customers, through externally-facing, practical Category Management initiatives and shopper understanding

Get the best-selling SKUs into more stores with more space and therefore put Red Bull in maximum danger of being sold!

RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

Expand all

• Insights

  Providing data-driven insights, analyses and recommendations to strategic customers that optimise long-term category growth by positively shaping strategy on: range & distribution, space, merchandising & availability and price & promotions

  Providing insights, analyses and recommendations to NAMs that help to optimise Red Bull performance

• Building relationships

  Developing effective, credible relationships within strategic customers with buyers, Category Merchandising manager, Category Marketing Manager and the team

• Strategic vision

  Aligning all activities and plans with the Red Bull category vision and strategic growth drivers

  Delivering channel-wide initiatives that help to deliver Red Bull Strategic objectives

• Testing and trialing

  Designing, implementing and measuring trials that test category building initiatives

EXPERIENCE

Your areas of knowledge and expertise

that matter most for this role:

• Proven experience in a category, sales or retail function – customer facing experience desirable

• Travel 10-20%