Category Manager - Driving & Travel, Sports & Fitness
- UK
- Full time
- Competitive
- 10th April 2026
Full Description
Red Bull UK is currently recruiting for a Category Manager - Driving & Travel, Sports & Fitnes to be based in the UK.
The Red Bull Category Team offer best in class, retailer-specific, advice to grow subcategory sales, category sales and total store/digital sales. We do this through industry-leading insights and a constant focus on what’s next. The purpose of this role is to drive Total Soft Drinks and Energy category sales and profit with strategic Driving & Travel and Sports & Fitness customers through externally facing, practical Category Management initiatives and customer understanding.
A successful candidate will maintain and build our independent relationships with our customer partners, ultimately seeking to be a trusted part of the customer team/captain for the category.
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
Expand all
Strategic Category recommendations for long-term category growth
Providing data-driven insights, analyses and recommendations to strategic customers.
Positively shaping Range & Distribution strategy.
Optimise Category Space, Merchandising & Availability
Use of Digital
Role of Price & PromotionsDeveloping effective, credible relationships
Buyer & Buying Manager
Category Merchandising manager
Category Marketing manager
Anyone else who will help to deliver the above
Building strong, collaborative relationships with internal stakeholders particularly within your central business unit
Being a part of the overall Red Bull Category Team – and delivering new category insight projects to drive our total business forward – e.g. emerging macro trendsStrategic Thinking
Developing and deploying bespoke Category vision and tactics to unlock growth
Designing, implementing and measuring trials that test category building initiativesCategory Captain
Being a lead voice in every key range review in soft drinks – and ensuring decisions are made with the shopper in mind, and with the best possible insights.
Working towards Soft Drinks Captaincy in key partner accounts – effectively being an extra member of the customer team – providing ongoing independent thought leadership and analysis.
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
- Proven experience in a Category role with Customer facing experience, Sales or Retail function.
- Ability to manage workload and balance both internal and external stakeholders
- Strong analytical skills and proficient Excel skills
- Ability to forge Strong relationships with ALL stakeholders ( internal and external)
- Confident and strong presenting skills with solid Powerpoint skills
- Preferable experience on space planning software e.g. VST, Planogram publisher, Pro Space
- Travel 20-30%
The organisation
- Sporting Goods & Apparel
- Salzburg, Austria
- 2000+ employees
- Website
Giving wings to people and ideas since 1987 In the 1980’s Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink. This was not…
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