Casino Retention Associate

Responsibilities

• Support the management and reporting of the promotional budget, ensuring efficient allocation of promotional spend across various initiatives and player segments to maximise engagement and ROI.
• Oversee the prizes, generosity, and configuration of the Fanatics Daily Free-to-Play game, ensuring an optimal balance between player excitement and business objectives.
• Enhance customer segmentation strategies to ensure players receive rewards tailored to their preferences and value, driving increased engagement and retention.
• Collaborate with the Promo and CRM teams to develop a monthly promotional strategy that supports key business goals, including player retention, reactivation, and overall casino performance.
• Influence the Casino Product Team in delivering new features and capabilities that enhance promotional offerings, elevate the player experience, and introduce innovative loyalty mechanics.
• Leverage insights from Casino Analytics and Customer Insights teams to refine segmentation models, optimise generosity levels, and improve overall bonus distribution efficiency.
• Contribute to weekly team meetings by providing key performance reports, insights, and operational updates that align with the broader Casino Retention Strategy.

Required Qualifications

• Bachelor level degree or relevant work experience
• Attention to detail and organizational skills are essential
• Driven and ambitious to learn and develop a career within iGaming
• Proficiency in GSuite (Docs, Sheets, Slides, Gmail) or MS Office equivalents
• Strong work ethic. Is accountable, works smart and pushes self and others for results
• Relates and works cooperatively with people across levels, functions, culture, and geography to achieve shared goals
• Excellent communication skills, both written and verbal, and is effective in a variety of communication settings
• You have an agile mindset; able to embrace new initiatives in a fast-paced environment
• Thrives in an entrepreneurial, hyper-growth environment where priorities evolve regularly and decisions are made quickly

Launched in 2021, Fanatics Betting and Gaming is the online and retail sports betting subsidiary of Fanatics Holdings Inc., a global digital sports platform. The Fanatics Sportsbook is available to nearly 93% of the addressable online sports bettor market in the U.S. in the following states: Arizona, Colorado, Connecticut, Illinois, Indiana, Iowa, Kansas, Kentucky, Maryland, Massachusetts, Michigan, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Tennessee, Vermont, Virginia, West Virginia and Wyoming. Fanatics Casino is currently available online in Michigan, New Jersey, Pennsylvania and West Virginia. Fanatics Betting and Gaming operates nineteen retail locations including retail sportsbooks outside of Progressive Field and Nationwide Arena and the only sportsbook inside an NFL stadium at Commanders Field. Fanatics Betting and Gaming is headquartered in New York with offices in Denver and Dublin, Ireland.